Khalil Amr, Marketing Manager

Khalil Amr

Marketing Manager

wysada

Location
Jordan - Amman
Education
Bachelor's degree, Computer Information Systems (CIS)
Experience
17 years, 1 month

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Work Experience

Total years of experience :17 years, 1 month

Marketing Manager at wysada
  • Jordan - Amman
  • My current job since July 2013

- Devising strategies to drive online traffic to the company website.
- Tracking conversion rates and making improvements to the website.
- Developing and managing digital marketing campaigns.
- Utilizing a range of techniques including paid search, SEO and PPC.
- Overseeing the social media strategy for the company.
- Managing online brand and product campaigns to raise brand awareness.
- Managing the redesign of the company website.
- Improving the usability, design, content and conversion of the company website.
- Responsibility for planning and budgetary control of all digital marketing.
- Evaluating customer research, market conditions and competitor data.
- Review new technologies and keep the company at the forefront of developments in digital
marketing.

Achievements:
- Achieved selling rate of 50%+ after only one month of the online marketing.
- Reached a sum of 50, 000+ Fans on Facebook social network in less than 3 months.
- Jumped with the Rank of a new born website from 32, 000, 000 to 700, 000 worldwide, and
from 9200 to nearly 500 locally (Alexa Rank).

Marketing Manager at iaraby
  • Jordan - Amman
  • October 2012 to June 2013

Working on creating and implementing the company Strategic Marketing Plans.
•Devising strategies to drive online traffic to the company website.
•Tracking conversion rates and making improvements to the website.
•Developing and managing digital marketing campaigns
• Utilizing a range of techniques including paid search, SEO and PPC.
•Overseeing the social media strategy for the company.
•Managing online brand and product campaigns to raise brand awareness.
•Managing the redesign of the company website.
•Improving the usability, design, content and conversion of the company website
•Responsibility for planning and budgetary control of all digital marketing
•Evaluating customer research, market conditions and competitor data.
•Review new technologies and keep the company at the forefront of developments in digital marketing.
• Responsible for the online Advertising accounts (web accounts) like Google ads and Facebook ads
• Responsible for the online Advertising accounts (mobile accounts) like Admob.
• Writing blogs
• Responsible for the company social media accounts like Facebook, twitter, YouTube ...etc.

social media marketing manager at Admark
  • Saudi Arabia - Riyadh
  • August 2010 to September 2012

Plans, develops, and implements brand strategies and marketing programs.
. Increase customer database
. Increase customer database contact ( more media for communicating with customers )
. Focus on implementing Pull strategy for sales
. Demonstrate technical marketing skills and company product knowledge.
. Planning promotional strategies.
. Reviews market research to anticipate competition and market trends and translate consumer
attitudes into new branding directions.
. To work on branding of products.
. To do media planning for outdoor branding of different training products.

Web / Graphic Designer & SEO at Arab directory (D1G.Com)
  • Jordan - Amman
  • March 2007 to July 2010

Responsible for creating the look and feel for d1g.com.
Take part in the initial planning of a Web site, discuss ideas for the layout types of colors or
images to use (photos, illustrations, videos, etc.), and other matters concerning overall graphic
design. Sometimes a web producer has already developed a basic concept for the web page. In
this case my task is to create a design that matches the producer's ideas.
- SEO (Search Engine Optimization) Management (http://www.d1g.com).
- Smarty + PHP applications management.
- Social engine Platform Administration.
- FTP, cPanel, WHM administration.
- DB maintenance & Backup.
- Host maintenance and development.
- Social Media accounts supervising.

Education

Bachelor's degree, Computer Information Systems (CIS)
  • at Al zaytoonah University
  • February 2007
High school or equivalent, Scientific
  • at Abu Baker School
  • September 2002

Specialties & Skills

Graphic Design
Search Engine Optimization SEO
Search Engine Marketing SEM
Project Plans
Marketing
HTML, XHTML, XML, CSS, Ajax
SEO researcher and Applier
E-Business promotions and traffic analysis.
Experience in developing Wordpress Blogs, Joomla cms, Drupal cms.
installing and developing many popular ready to use scripts and CMS Engines.(Always testing what’s)
All kinds of Content Management Systems (CMS)
Good experience in Graphic design. (Photoshop, illustrator, In Design, adobe effect/premiere
Ad-words ManagementKeywords AnalysisWeb Analytics (Google Analytics)
Social Media Marketing (FB, Twitter)
Direct Marketing (Mail Shots, Newsletters)
Search Engine Marketing (SEM)
Keywords Analysis
Social Bookmarking Marketing (Digg, Delicious..etc)
Campaigns Management (Internal and External)
- CPA, CPC, CPM or CPS management (Cost Per Action, Click, Impression, or Sale).

Languages

English
Expert
Arabic
Expert

Memberships

Association of Owners of SMEs
  • Member
  • June 2008
Arab bloggers
  • blogger
  • March 2006
Amman waves
  • Member
  • March 2007

Training and Certifications

SEO (Training)
Training Institute:
Amman Tech
Date Attended:
February 2007
Duration:
60 hours
Social Media (Training)
Training Institute:
Talal Abu Ghazaleh Institute
Date Attended:
July 2006
Duration:
48 hours