Regional Sales Manager Middle East and Asia
Shell
Total years of experience :28 years, 9 months
•Lead the sales teams in developing and managing the Shell Lubricant business via Macro Distributors in the Middle East and via distributors and direct sales in Central Asia.
•Grew the top and bottom line of the Shell business as well as increased the Market Share in targeted sectors while delivering profitability above plan and expectations, even during recession years while being faced with aggressive competition
•Launch and support the marketing efforts to replace B2C brands and launch new ones around the whole region via direct marketing activities as well as seminars and training sessions for Shell, distributor staff plus specialty events for educating dealers and end customers in the markets on B2B solutions.
•Business lead in market conversion projects: Managing the replacement of direct Shell business with all its legal entities, staff and assets to Macro Distributors
•Hire, train and manage sales account managers in various countries as well as locally and coaching them to develop their capabilities and deliver above their targets while retaining a high motivation levels
•Selected as chairman for a Shell steering committee empowered to drive change through the organization effectively and thoroughly across all classes of business
•Network within organization to develop and execute projects jointly across different lines of business and in alignment with Shell upstream in key markets where they are present
•Plan and revise strategies for business, logistics and deployment within Shell Lubricants in territories under management. From Annual Business planning to 15 year Investment and supply strategy.
•Regularly interface with the Macro distributors and Key account customers of Shell in the region and maintain relationship with key stakeholders
-Identify and appoint distributors across countries in assigned territory (MEA)
-Train and support new partners in region
-Manage sales & Marketing, exeeding 100% revenue growth in last 2 years
-Actively seek government projects along with partners
-Drive the business for the ACT and Intercom business divisions
-Responsible for starting up business across 7 different product lines: Aviation, Land Mobile, Military, Dispatch, Assistive, and Wireless technologies.
-Develope Middle East and African markets to grow the business for Telex since 2006 and gain capabilities and partner support winning several nationwide projects in 2007 and 2008.
Business development across the Middle East.
Recruitment of new distributors and partners.
Manage sales to all distributors and partners in region.
Develop and implement marketing strategies and activities.
Manage all aspects of the ME office independently
Special Projects Manager
Geographic area of responsibility: Middle East, Africa, Central Europe
Created this new position to develop new sales means and increase brand visibility through innovative new project developments encompassing: Cross promotions, premium deals, targeted advertising and specialized product packs
Develop new leads on weekly basis and follow them up until closing one successful deal every two months at least
Involved in all sponsorships and PR activities to drive extended brand visibility and positive awareness leading to incremental sales
Business Research Manager January 1997- Present
Responsible for the effective delivery of market data information/insight in the following categories: Market Structure, Market Size/Share, Customer Needs, Customer Satisfaction, Competitor Assessment, Advertising Testing, Advertising Tracking, Business Case Analysis, Sales/Customer Analysis, and Business Environment
Determine Business Research resources required and budget funds needed to cover labor, internal costs and vendor costs
Develop Business Research plan and execute; including travel to individual markets
Assure that proper quality levels are set and work is completed accordingly
Develop and maintain a comprehensive, fact-based Market Research/Market Situation Analysis (MSA) for 85 country units.
Participate actively on management and planning teams on both strategic and tactical issues giving independent input based on market data and insight
Product Manager
Geographic area of responsibility: Middle East, Africa, Central Europe, CIS and other territories
Marketing responsibility for photographic consumer products and all cameras
Creating and developing marketing plans for products at country and cluster level
Launching new promotions with media coverage, merchandisers, gifts, and accessories strategically to boost sales and combat competition
Developing seeding programs to create demand in new territories
Tracking sales and forecasting future demand of assigned product portfolio
Sales Associate Aug 1995 - Jan 1997
Rental Property Coordinator
Oversaw the international sales of Real Estate Properties
Manage the leasing, maintenance, and contracts of all rental properties
Coordinate tenant arrival, check-in, negotiation, orientation and maintenance.
Responsible for computer database of all Real Estate properties
Real Estate licencing course
Degree in International Business with a Minor in Marine Biology