Communications Manager
Mercedes-Benz Research and Development India
مجموع سنوات الخبرة :15 years, 3 أشهر
• Designed and strategised internal and external communications plan for Mercedes-Benz Tech India aligning with the global teams.
• Enhanced communications structure by creating brand awareness through digital platforms for ExCom and staff - 1900 plus.
• Enabled consistent articulation of organizational mission and priorities through strategic planning of internal and external communications, brand alignment and integration of key organizational messages.
• Improved executive and management communications by providing executive coaching and messaging and developing and implementing standard and consistent communication processes, procedures, materials and tools.
• Collaborated with tech leaders on messaging and communication strategies with public relations agencies, and social media teams.
• Centralized access to critical information for all staff by implementing the organizational social intranet strategy and managing the primary intranet portal, using Jive technology.
• Influenced and led various change management efforts, including a ministry leadership transition and internal cultural change, by participating in cross-functional teams, drafting communication plans and tools and providing executive coaching and messaging.
• Extensively supporting the Human Resources department to plan and executing recruitment drives.
• Lead the development of strategic global internal communication programs for diverse stakeholders as well as establishing communication objectives to build and manage organization's brand reputation
• Collaborate with the Senior Executives, Department heads, and stakeholders to develop, implement and manage strategic internal communication plans, employee, and executive communications
• Develop and run the global integrated editorial calendar, including key internal communications activities
• Develop and manage executive presentations for quarterly Townhalls and departmental newsletters
• Collaborate with Creative Lead to create graphic and video content for company's external and internal digital platforms
• Owning the overall internal communication process, ensuring coordination and quality
• Liaising with various global corporate communications teams to define and implement improvements to communication processes, systems and procedures
• Fostering teamwork to maximize communication efficiencies, quality initiatives and customer satisfaction
• Write and publish content that informs, educates, inspires and connects across the range of internal communications channels
• Keep a pulse on new trends in the digital marketing and communications space
Effectively drive and manage projects across work streams, accounts and business units.
•Pen speeches for senior management; think and write strategically and creatively about a range of automotive topics in a variety of media, including, but not limited to, press releases, remarks, briefing documents and blog posts.
•Proactively pitching media dailies and secure publicity for various business units; continue to generate thought leadership opportunities; maintain existing relationships with high level media, journalists and influencers.
•Develop and deliver an annual internal communications strategy, with goals of promoting strategy and brand awareness and inspiring employee engagement across the company.
•Manage agency relationships to ensure highest level of performance and results.
•Work with the leadership team as well as staff to recognize internal and external communications opportunities and solutions.
•Nominated as the Mentor
Planning marketing and communication campaigns and manage social media.
•Client servicing and coordination.
•Oversee event plans, communicationsand production.
•Developing and implementing marketing strategies - BTL & ATL.
•Market research and analysing market trends.
•Liasoning with internal stakeholders and extended team members on event planning and design
Evaluate news leads and news tips to develop story ideas.
•Gather and verify factual information regarding stories through interview observation, and research.
•Live reporting from site of event.
•Produce quality news stories for multiple media platforms.
•Assist online staff in preparing for multimedia stories.
•Write attention-grabbing, SEO-friendly headlines and teasers.
•Manage a team of content writers and bloggers
Evaluate features and wire service dispatches for publication.
•Perform responsibilities of providing recommendations in areas of content, style and organization of submitted copies.
•Responsible for correcting errors in grammar, spelling, syntax, and editing content as required.
•Assigned responsibilities of planning layout or format of copy according to printed space.
•Responsible for writing compelling and witty headlines and captions.
•Manage a team of reporters and sub-editors with the Head of the Department.
Communications Content Manager | V Event Management
Edit stories for factual information and grammatical correctness.
•Edit and paginate sports news section daily in Quark Xpress.
•Create headlines, subheads and photo captions for local, national and syndicated stories.
•Sign off on completed pages prior to going to print.
•Pen featuresand human interest stories.
•Coordinate with freelance and mofussil journalists
Completion of assignments before the deadline.
•Verify the facts and data of all news releases.
•Proofread and oversee designed layouts for newsprint.
•Manage the weekend edition in the absence of the Sports Editor.
•Write features, conduct surveys and off-beat news.
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courses: Learning Interactive Systems Online,
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