Ali Guned, Supply Chain Management

Ali Guned

Supply Chain Management

Mana water

Location
Saudi Arabia - Riyadh
Education
Bachelor's degree, Business Management
Experience
21 years, 10 months

Share My Profile

Block User


Work Experience

Total years of experience :21 years, 10 months

Supply Chain Management at Mana water
  • Saudi Arabia - Riyadh
  • My current job since August 2021
Area Sales Manager at Kabli Holding
  • Saudi Arabia - Jeddah
  • January 2018 to January 2021
Regional Sales Manager at NewBoy
  • Saudi Arabia - Jeddah
  • March 2014 to October 2017
Regional Sales Manager at “Arabian Agricultural Services Company (ARASCO) “
  • Saudi Arabia - Jeddah
  • January 2012 to March 2014

Translates the department objectives and strategies into an actionable sales, coverage, distribution and visibility plan in assigned district to ensure the achievement and maximization of the company’s brand growth as well as profitability objectives:
Job Responsibilities:
▪ Develop and implement regional sales and distribution plans to meet profitability targets.
▪ Communicate the sales forecasts by product, month, area, and channel of the region.
▪ Allocate individual sales targets to the sales team based on the approved monthly targets.
▪ Monitor sales staff performance on a daily basis and resolve issues as soon as they occur.
▪ Supervise sales activities within assigned areas and units to ensure sales targets are met.
▪ Manage all administrative procedures to ensure that sales personnel are implemented.
▪ Review and analyze monthly, weekly and daily sales reports and take appropriate corrective action.
▪ Manage regional trade customers through the development and implementation of account plans.
▪ Liaise with marketing team to ensure adequate marketing support.
▪ Ensures the effective execution of promotional and special marketing events.
▪ Maintain and expand clients’ base by counseling district sales representatives; building and maintaining rapport with key customers; identifying new customer opportunities.

National Merchandising Manager at Al Wefag Trading & Manufacturing Co. Ltd
  • Saudi Arabia - Jeddah
  • February 2010 to January 2012

Develop and execute strategies covering business terms, service, space allocation, planned and adhoc display activity, promotions and activations for achievement of the agreed business objectives for the Supermarket/Key Account Channel.
Job Responsibilities:
▪ Implementation of merchandise through operational standards.
▪ Achieve distribution objectives across all key account.
▪ Controlling stock level and eliminating returns and monitoring slow moving, near expiry items.
▪ Creating merchandising Route plans to ensue coverage of all key accounts.
▪ Ensue implementation of signed contracts with clients (physical spaces and display areas).
▪ Provide close out report with the detailed analysis of the promotion campaign.
▪ Achieving 100% listing for new and promoted items as per listing target.
▪ Achieving 100% implementation of Planogram as per the guidelines from the Marketing Dept.
▪ Proposing ideas for visibility and with best rate of return to company.
▪ Ensuring that physical shelf spaces are being utilized fully as per contracts.
▪ Developing tracking tools to ensure that sampling is executed in accordance to plans.
▪ Manage the Merchandisers vacation plan and ensure proper implementation.

Merchandising Supervisor at NADEC
  • Saudi Arabia - Jeddah
  • June 2007 to March 2010

▪ Supervise merchandising team and providing training courses for them.
▪ Implement (plan o gram) standard with (FIFO) policy.
▪ Responsible for Key accounts and "A" class retail outlets.
▪ Monitor team’s performance for distinguished displays to increase visibility and increase sales.
▪ Ensuring the availability of stock and control over stock.
▪ Manage the proper display of signage and favorable shelf placement.
▪ Performed inventory audits regularly, and resolve issues that may arise.
▪ Monitor execution of all promotional campaigns to boost sales volume.
▪ Monitoring sales volume, inspecting inventory levels, and maintaining in-store promotional materials throughout the promotional period.

Education

Bachelor's degree, Business Management
  • at Damascus University
  • July 2005

Specialties & Skills

Negotiation
Computer Skills
Merchandising Strategies
Marketing
Sales Skills Training
computer skills
Strategic Marketing Skills
sales & Marketing skills
management skills
Leadership skills

Languages

Arabic
Expert
English
Intermediate

Training and Certifications

Strategic Trade Marketing (Certificate)
Date Attended:
April 2013
Valid Until:
April 2013
 Bascic Key Account Management, (Certificate)
Date Attended:
April 2013
Valid Until:
April 2013
Sales on Route Pro System Course (Certificate)
Date Attended:
April 2009
Valid Until:
June 2009

Hobbies

  • ▪ Reading (business magazines) ▪ Travelling ▪ Swimming ▪ Racing
     Employee of the year, Four Seasons Hotel, KSA. 2004  Employee of the month in October, Four Seasons Hotel, KSA. 2004