Marketing Manager
Alfanar Investment Holding
Total years of experience :12 years, 7 Months
A regional investment company established in 1979 with subsidiaries across the
GCC including:
• Primedia International B.S.C - Marketing Agency and Publishers of B2B magazines. - Gulf Markets International W.L.L - Trading company.
• Alfanar Real Estate Development.
• Planning and executing offline and digital marketing campaigns for the group as well as external clients and partners.
• Responsible for social media strategy and content development. Creating and posting visual content, short and long form copy writing,
• Planning and executing paid ad campaigns (social media, PPC, email)
• On page and off page SEO planning, analysis, and blog writing.
• Presentations to existing and new clients to introduce strategies, concepts, as well as providing critical and trouble-shooting support on site.
• Conceptualized and introduced new products and services with market analysis, branding and sales forecasts.
• Create in depth, well laid out annual marketing and advertising plans.
• Website content development and management.
• Build and enhance relations with regional event companies to establish media partnerships and represent company at trade shows and exhibitions.
Business Sectors handled: Construction, Real Estate, Building Material, Healthcare, Agriculture, Industrial, Hospitality, Retail, Education.
• Analysing trending local and international stories.
• Designing layouts.
• Editing reporter's stories, creating headlines, photocaptions and making pages ready for print.
• Curating and editing news of interest from international news wires.
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