Senior Manager – Distribution center
Apparel group
Total years of experience :21 years, 5 months
I oversee the complete operations of multiple Distribution centres across the UAE managing a
workforce of over 300 DC staffs, and 250k sq ft of warehouse space.
• During this tenure, the team achieved 15% increase in operational efficiency.
• Implemented cost control measures, such as introducing a mix of fixed and variable
manpower, to reduce fixed operational costs.
• Introduced BI dashboards to provide real-time insights into operations, enhancing decisionmaking and operational transparency.
• Developed and implemented a comprehensive training program for DC staff, focusing on
warehouse operations, safety protocols, and technology use, leading to an increase in
workforce productivity.
• Automated key tasks, including inbound scheduling & planning and electronic proof of
delivery systems.
• Implemented Activity-Based Costing (ABC) for group brands, optimizing cost allocation which
enhanced cost-effectiveness and financial accuracy.
• Skilled in preparing and managing budgets for multiple sites.
• Adept at negotiating with third-party logistics (3PL) providers, managing contracts effectively
to ensure seamless distribution operations.
• Implemented safety protocols across all UAE sites, ensuring a safe working environment and
compliance with regulatory standards.
• Led the automation project for the new Distribution Center in KSA
Managed end to end Warehouse and Distribution operations including receiving, storage,
inventory management, order processing, and shipping.
• Led the implementation and transition to Oracle WMS (Warehouse Management System) in
2018.
• Optimized DC performance through various initiatives.
• Implemented ABC costing rate card for group brands, optimizing cost allocation for enhanced
cost-effectiveness.
• Achieved 20% cost reduction through warehouse consolidation, efficient utilization of storage
space, implementation of KPIs (Key Performance Indicators), and process improvements.
• Reduced Dock to Stock time from 72 hours to 24 hours by implementing Receiving (GRN)
through carton ASN (Advanced Shipping Notice.
• Implemented zone picking, increasing picking speed from 60 pieces per hour to 90 pieces per
hour.
• Conceptualized and established a dedicated DC back-office team to facilitate effective
communication between brands, stores, and the DC.
• In this role, I was responsible for overseeing the operations of 3PL warehouses, managing 9000 CBM of space, along with freight forwarders and ocean carriers.
• Effectively managed 3PL contracts, ensuring all KPIs and SLAs were met according to the contractual agreements.
• I verified and booked 3PL invoices, allocating costs to respective business units to assist in meeting yearly budget goals.
• I initiated and managed the RFQ process for annual freight contract for import shipments, compiling, analyzing, and presenting data along with my recommendations to management.
• Designed and implemented a KPI & SLA dashboard to enhance operational visibility and performance monitoring.
• Prepared a detailed monthly Budget vs. Actual dashboard, providing comprehensive visibility on costs and expenses.
• Managed inventory hygiene through monthly book reconciliation between ERP & WMS, identifying discrepancies, and initiating correction processes.
• Prepared a detailed monthly Budget vs. Actual dashboard, providing comprehensive visibility on costs and expenses.
• I negotiated and approved pricing for Co-packing/VAS work orders, ensuring all activities met the required standards.
• Periodically analyzed processes to identify improvement areas, collaborating with the IT team for enhancement and implementation of solutions.
In this role, I was responsible for processing customer orders, ensuring timely deliveries and
shipments in accordance with the incoterms.
• I ensured order fulfilment by verifying stock availability from multiple sourcing warehouses.
• I liaised with shippers and freight forwarders to manage shipment schedules and
documentation, ensuring smooth logistics operations.
• Managed the customer return process, issuing credit notes, and providing regular updates to
the sales team and customers about the credits.
• I worked closely with the Central Supply Chain team to ensure product availability and assisted
in demand forecasting by analysing customer order patterns.
• Provided training and coaching to new team members on order processing, ensuring they are
well-equipped to handle customer queries.
• Led a team of 4 members for Contracts Follow up Pilot Project, an outbound process to interact with customers asking them to sign and return the Sale and Purchase agreements on time while assisting them with their queries, requests, and complaints.
• Oversee Operations, Planning and implementing continuous improvements in the process by analysing data, monitoring performance and training employees to achieve the desired goal.
• Responsible for the Setup, Management, and administration of the Project.
• Monitor daily work volumes, Daily work allocation and updating of work sheets.
• To timely deliver Daily reports, Performance Dashboards, Monthly review reports.
• Ensure smooth communication and cooperation with other departments whose activities interface with the work of Contracts follow up staff.
• Defined and implemented Team Score Card with Key Performance Indicators for the Team.
• Daily monitoring of Call Volumes, Schedule Adherence, Real time work queue and other on floor activities.
• Met agreed SLAs for the process I.e. Service Level, Quality, Accuracy, and Productivity and call abandoned rate.
• Produce shift rosters through the agreed processes to meet the forecasted transaction volumes and business objectives.
• Work in conjunction with Management and MI Team to implement the most efficient and effective skill mix, resource usage, optimal call routing and staff planning.
• Instrumental in highlighting schedule adherence gap and initiated action plan to achieve 85% adherence.
• Implemented downtime tracker to closely monitor system downtime and highlighted the cost impact.
Team Leader Customer Service - Sep’05 - Oct ‘07
Customer service Executive & Support Leader - June ‘02 - Sep ‘05