Key Account Manager
Abdul Latif Jameel Electronics and Air-Conditioning Co. Ltd.
Total years of experience :15 years, 4 Months
Managing key accounts such as Hyper Panda, Lulu Hypermarket, Electro, and Noon independently and administering kingdom sell-in, strategic planning, and forecasting for the same; planning, implementing, and evaluating promotions
Commercial Contract Finalization.
Executing items planning for flyer.
Sell Out management for stores of managing accounts
Assigning sellout targets for promoters on a daily, weekly, and monthly basis.
Leading market mapping for competitor's sellout, pricing & promotions
Conceptualizing & executing strategies to drive sales to augment turnover and achieve desired targets and monitoring competitor activities to retain high market share.
Identifying & perusing business opportunities through market surveys and mapping as per targeted plans and lead generation.
Conducting market research and analyzing functions including identification of key trends & challenges in the industry.
Formulating product marketing plans for a product or product line through market research, competitive analysis, pricing, customer engagement, and business planning.
Assessing the performance of the vendors based on various criterions such as percentage for, rejections, quality improvement rate, and timely delivery.
Establishing sales & distribution plans to ensure the availability of the entire range.
Devising & implementing pre & post-marketing activities for the successful launching of new products, conducting market surveys for effective product launches.
Managing sell-through and ensuring products reach to the end user to increase business, maintaining PSI for clients.
Implementing sales promotional activities as a part of brand-building & market development efforts.
Handle entire Lulu, Electro, and Noon operation and ensured maximum sell-in, sell-out & displays of given accounts.
Execute daily follow-ups with the buying team for POs and with finance for collection.
Conducting market research and analyzing functions including identification of key trends & challenges in the industry.
Gather information about the competition, consumer demographics, pricing, distributions, and other relevant information that would help a company know its position in the market.
Merchandising management (the right products, at the right place, at the right time, in the right quantity at the right price).
Market Sensing, Promotion Implementation on Floor and Website.
Promoter/ Display Management.
Analyze qualitative and quantitative sales data.
Coordination’s of sales & Purchase
Making quotations, Purchase Orders and follow up, Inviting quotations from the supplier.
Communicating with retail stores and arranging the stocks and prices as per the request.
Negotiation with suppliers and keep very good relations with suppliers.
Before finalizing the order confirm the real product and technical specification.
Ensuring customer satisfaction, reporting to sales manager.
Assistant to Sales Manager, supporting in sales by making promotional, quotes, other related documents.
Doing all types of business correspondence.
Follow up with suppliers in manufacturing and shipment phases and shipment docs until delivery to the warehouse.