Senior Marketing Executive
TUV NORD Middle East
Total years of experience :4 years, 8 Months
• Achieving sales targets and department objectives
• Introducing and maximizing sales in existing / new products with the current and potential markets
• Execute and support the sales & business development strategy for all countries within the Scope of TUV Middle East
• Responsible for the turnover of sales and provide data’s regarding improvements required in the product to meet customer standards.
• Generating new leads and enquiries and continually improve the Hit Ratios product wise and market wise
• Building business by identifying and selling prospects; maintaining relationships with clients.
• Maintain prequalification’s registrations and other relevant creditability’s of potential business zones.
• Advises present or prospective customers by answering incoming calls on a rotating basis; operating telephone equipment, automatic dialing systems, and other telecommunications technologies.
• Influences customers to buy or retain product or service by following a prepared script to give product reference information.
• Documents transactions by completing forms and record logs.
• Maintains database by entering, verifying, and backing up data.
• Maintains operations by following policies and procedures; reporting needed changes.
• Maintains quality service by following organization standards.
• Maintains technical knowledge by attending educational workshops; reviewing publications.
• Contributes to team effort by accomplishing related results as needed.
October 2011 till Present:
• Manage the development and implementation of relevant marketing communications activities (such as but not limited to events management, public/media relations, promotional materials, website development etc.)
• Build and develop relationships with clients at all levels
• Devise solutions to complex problems
• Develop strategic and tactical marketing communications plans
• Manage delivery of all marketing activity within agreed budget. Manage all aspects of print production, receipt and distribution
• Proactively establish and maintain effective working team relationship with all support departments
• Maintain professional internal and external relationships that meet the company core values
• Coordinate marketing activities with PR and press
• Develop and implement integrated marketing campaigns including branding, direct mail, print and web advertising, sales collateral materials, PR and promotions.
• Approving images
• Developing guidelines
• Sell recommendations to senior management and deliver them
• Supports in the recruitment and selection of the best suppliers serving the communication department and ensure that agreements and contracts with suppliers are being fulfilled.
• Works collaboratively with graphic designers to create and design on-brand compelling creative work
Jan 2008 - October 2011
• Connect with community radio stations and local media to publicize events if necessary
• Managing all the hotel collaterals to ensure of applying all our standards on all our brands
• Under the direct supervision of the “Marketing and Communication Manager”, participate in the planning and implementation of all corporate activities, such as advertising, promotional activities, hotels branding and rebranding
• Directing the suppliers to fulfill the quality requirements
• Consult with advertising agencies or staff to arrange promotional campaigns in all types of media for products, organizations, or individuals.
• Scheduling interviews for the directors with local media
• Updating websites in terms of photo galleries, data, links…etc.
• Supporting the marketing manager in the day today administration of the PR activities, specifically with updating (newsletters, brochures/flyers, web site, press, etc.)
• Assembles media kits as requested
• Regularly updates information and has it available at all times (handouts, brochures, web site…etc.)
• Manage all photo shoots done for all our properties
• Ensure that an efficient and accurate filing system, both manual as well as electronic are maintained at all times
• Handle general enquiries and provide appropriate assistance to the communication staff
• Maintain complete and supported records of all media and purchase agreements, contracts and quotes for the hotel as per the company’s policies and procedures
• Assign tasks of assisting with corporate e-mail marketing management, like surveys and promotional e-mail
• Coordinate with the production of promotional materials to ensure competitive pricing and consistent quality
Interact with customers to provide information in response to inquiries about products or services and to handle and resolve complaints
