Fares Meliani

• Regional Sales Manager for Australia, New Zealand, ASIA and MEA
• Develop and implement strategies to grow the organizations business and market share
• Develop and manage client relationships, including negotiation of contracts, terms and conditions, and execution of contracts.
• Develop market intelligence, new opportunities, competitive targets and market dynamics.
• Aggressive prospection through networking, referrals, lead generation cold calling and events.
• Direct the development of new strategic business opportunities while expanding on existing business opportunities.
• Provide market assessment of potential business opportunities through market and economic analysis.
• Primary contact for high level business development activities.
• Manage existing partners, distributors and commit to achieving business goals.
• Plan, coordinate and execute sales strategies.
• Sales and technical training of the distributors sales teams
• Overall ownership of regional revenue and quality metrics
• Grew annual revenue from 1.9m€ to more than 4m € while focusing on expanding the business to unattained territory.

-Take part in the commercial strategy in the area leading the growth of our new clients across the Middle East and Africa
-Develop an existing customer network while seeking out new opportunities across vertical markets
-Market LuxCarta products while providing solutions to clients needs
-Managing RFQ/Bids and Tenders
-Extensive travel meeting key clients across Middle East and East Africa
-Organise roadshows and exhibitions throughout the Middle East & Africa

Designing and implementing Sales strategy and procedures
* Prospecting, qualifying and meeting with potential clients of B2M
* Managing a large portfolio of international clients across designated area
* Handling sales procedure from Prospecting to closing deals with customers
* Working with partners to secure better revenue and growth of sales
* Managing staff levels to ensure that key sales areas are always covered.
* Advancing strategic positioning with key accounts and strategically important geographies.
* Identifying and monitoring the performance of competitors in the market place.
* Providing excellent customer service to designated accounts.
* Generating sales on a daily basis.

July 2013 - Current: Enterprise Program Manager MEA (CI) at Microsoft, Dubai
• Implementation and execution of the Enterprise Program Incentives program and Benefits.
• Advisor on the EA Channel Incentives matters to Partners & Partner Account Managers.
• Manage Partners dealing with the Channel Incentive Enterprise Program across Middle East & Africa.
• Prepare and conduct Readiness sessions to Partners & Partner Account Managers across MEA regarding the Enterprise Agreements Incentive Program.
• Maintain policy and process documentation and provide guidance
• Manage Partner Escalation reports
• Ensure overall compliance of the EA Program requirements (process, approvals, deadlines, etc )
• Onboarding and Training of the internal team and Partners
• Analyzing and reporting Partner Performance
• Using and manipulating Microsoft CRM
• Handling and working on Microsoft SharePoint
• Microsoft Dynamics

April 2012 - April 2013: Business Development Manager at Kee Safety SAS, Paris France
• Inside Sales and Project management
• Creating and enforcing relations with the MENA region
• Generate product interest and sales
• Export Sales Executive for the Benelux
• Liaise between UK Manufacturing plant and clients in France and Benelux
• Ensure forecast and target achievement
• Negotiate prices, contracts and logistics
• Administrative support and consulting using CRM software
• Providing strategic input to the marketing department
• Enforcing the implementation of the sales strategy
• Operational Process Reform: Researched and presented a solution for the
Process reform regarding our Operations. The project was presented to the European Manager and was adopted by the Top management team to replace the Operations processes that was in place. The solution to this project resulted in the following:
• Major cost reduction in our Operations process
• Major Reduction in Human related errors

April - December 2011 Internship at Chemtex Trading LLC, (Import export company, specializing in construction materials) Dubai, UAE
• International sales of wall partitions ( Russia and MENA Region)
• Liaising with clients on an International scale
• Administrative support
• Organizing and negotiating means of transport of goods
• Reporting on a monthly basis to Regional Manager on progress achieved
• Tasks include: The promotion of Tommy Hilfiger fragrance, sales & promotion, customer relations, billing, on the spot marketing.

March 2006 Carrefour based Promotion for Microsoft, Dubai
Tasks include: promoting named PCs in Carrefour to customers, sales, interacting and explaining to customers product specifications, on the spot marketing, billing.

March 2008 (Student Job)
Newspaper Distribution in Metro Toulouse, France
• Tasks include: continuous client relations, achieving daily goals.