Senior Marketing Executive
Fawaz Trading and Engineering Services
Total years of experience :12 years, 5 Months
Collaborate closely with the sales team in GCC to support them with any marketing activities
Identify target audiences, objectives and desired outcomes of the marketing campaign
Collaborate closely with supply chain & In-house Graphic designer to operate within the local and international brands guidelines
Coordinate and supervise all activities of events, summits, and conferences in Kuwait and other GCC countries
Develop artwork and printing activities related to Home appliances owned brand
Develop Media plan campaigns with external agencies
Coordinate with legal team to avoid any legal problems in branding or advertising activities
Supervise branding activities related to renovating branches or showrooms in Saudi Arabia and Oman
Coordinate services of outside graphics and reprographic vendors for marketing purposes.
Oversee the maintenance of the marketing files, including up to date files of submittals.
Develop, writes and manage the production of specialty brochures, mailers, announcements, etc.
Attend pre-proposal conferences, professional meetings or other marketing-related events as appropriate
Supervise active upkeep and use of marketing databases, including projects, holiday card lists, consultant list, etc.
See that supplies and equipment for marketing efforts are maintained and ready to go at a moment’s notice.
Supervise active upkeep and use of marketing databases, including projects, resumes, holiday card lists, consultant list, etc.
Developing the brand’s corporate identity
Developing the firm’s quarterly newsletter
Responsible for developing Marketing and PR strategies
Identify partnership opportunities
Building a complete client database
Managing marketing budgets and spend tracking
Participate in brainstorming sessions
Ensure clear and effective communications with internal and external parties
Manage social media accounts, company website and content strategy
B) Business Development Duties:
Design the organizational structure.
Define what the unit is to be responsible for and the role it should play within the organization.
Clarifying responsibilities and roles will help adjust and align expectations while making it possible to hold the unit accountable and measure the performance.
Reporting to top management and analysis to assist in decision-making in the litigation department.
Planning and guarantee for provide product and service to our customer in efficient way.
Develop negotiating strategies and positions by studying integration of new contracts with company strategies and operations; examining risks and potentials; estimating partners' needs and goals.
Update job knowledge by participating in educational opportunities; reading professional publications; maintaining personal networks; participating in professional organizations.
Develop plans and supervise various departmental meetings and participate in various growth based campaigns.
Develop and execute a strategic plan for indirect channels
Provide continuous involvement in day-to-day business development, prospecting, networking, and sales generating activities.
Conduct ongoing analysis and sales forecasting for indirect channels to ensure gross objectives are attained.
Play critical role in establishing indirect dealer relationships in the local market.
Coach, develop and motivate agent and distributors to achieve company objectives.
Maintain a pipeline of potential agent/distributors by continuously prospecting for new talent.
Plan and facilitate daily sales team meetings
Manage daily individual rep funnel activity including contacts, presentations, and sales.
Partner with marketing team to roll out programs in support of local revenue goals.
Ensure market profitability and attain budgetary expectations
key achievement :
Success to increase the region accounts for 25 dealers
Mainly responsible for Accounts Payable.
Following up outdoor vendors Swifts, Purchases & weekly payments.
Vendor’s documents cycle confirmation and reviewing.
Daily Comparing of Vendors manual balance with computerized balance.
Daily Reviewing of Vendors Journal entries & posting to Ledger Accounts.
Coordinate physical inventory counts and.
record keeping and payroll processing activities
Archiving and keep files for inventory
Archiving and keep recruitment files for new workers
Daily record and keep the attendance and absence of workers
