Sales and Marketing Manager
Allied Diagnostics
Total years of experience :34 years, 3 months
o May 21 2011 - Present Allied Diagnostics Riyadh- KSA
➢ Sales and Marketing Manager
- Allied Diagnostics (AD) is a private stand-alone and advanced imaging diagnostic centre located in Riyadh. It is equipped with state-of-the-art modalities for performing diagnostic imaging procedures. My responsibilities include: - Establishing sales strategies and marketing plans to ensure meeting company's sales goals, profitability and growth.
- Visiting health providers like hospitals and clinics and insurance companies to develop meaningful relations and ultimately land contracts with them whereby they will refer their patients to AD for performing the imaging procedures.
- Arrange for presentations, symposia and other promotional activities to enhance the image of the centre.
o July 2007 - May 20 2011 Manufacturing and Construction Company Riyadh- KSA
➢ Sales Manager
- Establishing sales strategies kindgdomwide that ensures attainment of company sales goals, profitability, and growth.
- Initiating and coordinating development of sales action plans to penetrate new markets.
- Directing and coordinating the sales team activities.
- Creating and conducting timely, accurate and competitive tenders, quotations and contracts.
- Controling expenses to meet budget guidelines.
- Maintaining customer service and follow ups and closing of deals with all clients in the market to ensure high levels of client satisfaction
o Nov. 2006 - Apr.2007: Bassam Trading Company Riyadh- KSA
➢ Director of Sales and Marketing
- Researched and developed strategies and plans which identified marketing opportunities and new project development.
- Directed and coordinated company sales and marketing functions and budgets.
- Responsible of national sales promotion and administrative activities.
- Identified and approached potential new clients and suppliers, converted enquiries from clients to sales.
- Analyzed and evaluated the effectiveness of sales, costs, and results.
- Maximized the profitability of the sales operation.
- Maintained customer service and control of account profiles with clients and suppliers.
- Overseing execution of special projects. Prepared, submitted and followed-up on tenders.
- Implemented company's management policies and kept them aligned with its mission and objectives.
- Directed and coordinated the sales team activities.
- Supervised the preparation, issuance, and delivery of sales materials, exhibits, and promotion programs.
o Sept.1999 -Aug.2000: Maltex International LLC UAE-Abu Dhabi.
➢ Sales and Marketing Manager
- Fully responsible for sales operations in U.A.E.
- In charge of sales promotion for agricultural products and building materials.
- Maximized profitability.
- Achieved target assignments.
- Maintained customer service and follow-up on orders.
o Feb.1998-July.1999: Middle East and African Trading Organization Beirut- Lebanon
➢ Sales Manager.
- Fully responsible for the sales in Lebanon.
- In charge of sales promotion for lab diagnostics, lab disposables, lab equipment and operating theatre disposables.
- Achieved target assignments.
- Maintained customer service and follow-up on orders.
o Sept.1994 - Dec.1997:Arabian Health Care Supply Co. (Olayan Group) Riyadh- KSA
➢ Regional Manager
Fully responsible of the Central Branch / Region activities.
- Analyzed the market potential as well as the profitability of Olayan products. Developed strategies for achieving the sales targets.
- In charge of advertising, sales promotion and administrative activities.
- Prepared Budgets and target assignments to maximize the profitability of the Branch.
- Maintained customer service and control of account profiles with clients and suppliers.
- Maintained Government relations.
- Prepared, submitted and followed-up on tenders.
- Identified and approached potential new clients and suppliers.
- Provided technical know-how and trainings.
- Controled receivables.
- Participation in and advising on the formation of management policies and its implementation.
- Control of the sales-force including: ➢ Looking after and following up with their welfare through couching and motivating
➢ Maintained a coherent and homogeneous team aligning with the company's objectives
o Apr.1986 - Aug.1994: Arabian Health Care Supply Co. (Olayan Group) Riyadh-KSA
➢ Sales Supervisor
- Sold medical disposables to the hospitals in Riyadh
o Feb.1984 - Feb.1986: Basic Chemical Industries Riyadh-KSA
➢ Sales Representative.
- Sold wide range of imported and locally manufactured chemicals.
o Nov.1982 - Feb.1984: Saudi Chemical Company (Part of Olayan Group in the past), Riyadh-KSA
➢ Purchasing Advisor.
- Responsible for all purchasing ( researched, monitored, analyzed &evaluated all purchasing deals)
o Oct.1981 - Oct.1982: Ciba - Geigy
➢ Promotion and Technical Advisor.
- Responsible for the marketing and sales of Epoxy Resins for construction projects and industrial concerns.
- Applied technical know-how as regards to Epoxy Resin applications.
o Apr.1976 - Sept.1981: Olayan Financing Company (OFC) Thermo Electron Saudi Arabia (TESA)
➢ Branch Manager&Assistant Managing Director.
- Implemented General day to day office duties
- Visited Government offices for business promotion.
- Established cooperation and maintained a solid working relationship with the different companies under the umbrella of OFC.
o Nov.1973 - Mar.1976: Cansult Limited Riyadh-KSA
➢ Administrative Assistant.
- Support and back-up area as well as day to day office functions.
o 1973 graduate - AMERICAN UNIVERSITY OF BEIRUT (AUB) Beirut -Lebanon - Bachelor of Science "B.S.": Major: Biology, Minor: Chemistry