Marketing Manager
the agency advertising
Total years of experience :14 years, 8 months
Managed traditional and digital advertising company and brand development initiatives for global companies. Maintained relationships with several agencies to create and place digital and print advertising in support of brand growth and individual business objectives. Managed process for content creation of videos and articles to support thought leadership goals
- Supervised activities relating to successful major events & activations
• Packaging redesign and extended new brand elements to marketing collateral including signage, demo materials, branded merchandise, social media, website, etc.
• Established brand-appropriate voice and developed social media content to engage online community, build brand awareness, promote brand loyalty,
• Managed the public relations staff
• Organized a strategic yearly promotional plan to build brand awareness
• Evaluated marketing results and suggested adjustments as needed to ensure targets are successfully met
• Identified, developed, and evaluated marketing strategies based on knowledge market trends.
• Managed menu development based on experiences and trends
• Oversaw all Lounge operations and managed exclusive events including Heineken International Festival (2005)
• Secured sponsorships; booked talent, including musicians, bands, and disc jockeys.
• Coordinated event logistics, including registration and attendee tracking, presentation and materials support and pre- and post-event evaluations.
• Planned and implemented an entire online marketing campaign including revising and updating their company website as well as developing a presence and posting on such social media sites as Facebook, Twitter, etc
• Responsible for marketing the company's products
• Arrange and manage Marketing campaigns for other companies
• Create the company's marketing plan
• Designed the store, the packages & the menus
• Managed wholesale to more than 20 supermarkets all over Alexandria
• Created the company's marketing plan
• Designed the store, the packages & the menus
• Managed wholesale to more than 20 supermarkets all over Alexandria
• Created the company's marketing plan
• Responsible for all the distribution publications of Bibliotheca Alexandrina (all over Cairo)
• Participated with the Bibliotheca Alexandrina at Beirut International Book Fair (November - December 2008)
Responsible for marketing the company's products.
Obtained ICDL certificate
Earned a Bachelor's degree in Business Administration.
Earned a High School Diploma from EL Nasr Boys School (EBS)