SUPPLY PLANNING (GCC)
BRITISH AMERICAN TOBACCO
Total years of experience :21 years, 11 months
Area of Expertise:
-S&OP
-APO (demand upload etc)
-Demand Review
-Forecasting
-Planning
-Project Management
-Inventory optimization
Area of Expertise:
-Warehouse management
-Transport management
-Operation management
-Shipment Tracking
-OTIF tracking (On time in full)
-Project Management
-Inventory management
-Stock Replenishment
-FIFO adherence (First in first out)
-SAP (Creation of Sales orders, delivery orders, custom invoices, commercial invoices)
Area of Expertise:
-Warehouse management
-Transport management
-Operation management
-Shipment Tracking
-OTIF tracking (On time in full)
-Project Management
-Inventory management
-Stock Replenishment
-FIFO adherence (First in first out)
•Growing BAT GDB (Global drive brand)awareness through advertising campaign, permanent merchandising material, visibility & consumer engagement.
•Developing & executing marketing plans and programs, both short & long range to ensure growth & expansion of products
•Monitor & report on market & competitor activities & provide relevant reports/information to set action plans.
•Research, analyze & monitor demographic factors so that market opportunities may be capitalized & the effects of competitors activity may be minimized.
•Evaluate market reaction to trade marketing activities, merchandising policy & product packaging & formulation to ensure timely adjustment of marketing strategy & plans to meet changing market & competitive conditions.
•Conduct marketing surveys on current and new product.
•Prepared monthly activity reports.
•Managing Growth & development of Trade Marketing Universe “Retail and Key Accounts”
•Supported distribution team in product listing in trade market.
•Ensured brand availability, FIFO implementation in the Trade Marketing Universe.
•Contributed to the successful launch of new Dunhill ''King size & fine cut'' in 2009 & 2010
•Successfully launched Rothmans&Goldleaf 10's edition in 2009.
•Successfully launched Rothmans USB in 2011.
•Validated AC Nielsen Retail Census weighted outlets in the given territory and contributed to the country wise exercise of outlets validation.
•Selecting, evaluating&contracting trade partners for availability and visibility.
•Plan and carry out local marketing activities to agreed budgets & timescales, & integrate trade marketing efforts with other organized marketing activities, e.g.product launches, promotions & consumer contact.
•Maintaining Permanent Merchandising material(PMM).
•Customer relations&consumer engagement.
•Managing external agencies involved in various retail engagement activities
•On job training&coaching of Salesmen, Merchandisers, Brand Ambassadors&Tobacco Expert
•Handling day to day queries related to corporate customers specifically automobile and construction segment.
•Providing corporate clients post sales services.
•Also handled walk in cash clients.
•Responsible for Air freight, Land freight, Sea freight, Express & domestic consignments
•Investigating client’s complaints related to their consignments and taking corrective actions.
•Liaising with global offices & suppliers regarding corporate consignments.
•Responsible for transportation of consignments from origin to destination.
•Ensured flawless documentation support from origin & destination.
•Kept all the customer updated of changing Govt legal requirements.
•Handled custom clearances related issues at destination & origin.
•Auditing various departments for the monthly evaluations.
•Maintaining level of compliance on quality & performance.
• Handled and maintained corporate accounts.
• Trouble shooting problems of customers and monitoring types of problems occurred, e.g. network, packages, and handsets.
• Monitored frequency of problems occurred.
• Prepared quality performance and quality assurance reports including target vs. achievement analysis, customer satisfaction survey, team performance and appraisal, and client database growth review.
• Evaluated and monitored services provided by customer sales representatives to ensure they are following set standards as per company policies.
• Ensured level of compliance.