Kimberly Fernandes, Digital Media Strategist

Kimberly Fernandes

Digital Media Strategist

Xite Live Integrated Marketing Consultancy

Location
United Arab Emirates
Education
Bachelor's degree, Ba Hons Marketing
Experience
0 years, 10 months

Share My Profile

Block User


Work Experience

Total years of experience :0 years, 10 months

Digital Media Strategist at Xite Live Integrated Marketing Consultancy
  • United Arab Emirates
  • February 2015 to September 2015

Responsibilities included:
- Working collaboratively with the team to guide strategy, leveraging client input, industry research and historic campaign knowledge to develop effective social media strategies
- Handling campaigns from start to finish, creating strategies, developing campaigns and finally implementing them
- Creating and maintaining excellent client relationships, understanding their requirements and offering customized solutions for them
- Managing pages and monitoring interaction across all relevant social platforms (Facebook, Twitter, Instagram, Pinterest, YouTube, Google Plus, etc.)
- Creation of bi-weekly content calendars based on the best suited content strategy for a client
- Curating, creating, publishing and sharing daily content across all social media platforms
- Creating, managing and monitoring of highly targeted social paid ads
- Measuring and reporting performance of digital marketing campaigns through monthly analytic reports

Education

Bachelor's degree, Ba Hons Marketing
  • at Middlesex University
  • June 2014

Modules Studied: Economic and financial aspects of business, Principles of marketing, Marketing intelligence, Personal and professional development, Human resource management, Market research, Branding and integrated marketing communications, Buyer behaviour, E-marketing strategy and social media, Marketing strategy and planning, International marketing, Creative advertising and promotion. Graduated with First Class Honours Received undergraduate prize for 'Best overall performance in Marketing'

Specialties & Skills

Social Media Marketing
Microsoft Office
Marketing Strategy
Digital Marketing
Market Research
Market Research
Analytics
Social Ad Campaigns
Social Media Marketing
Content Creation
ADOBE PHOTOSHOP
Microsoft Office

Languages

English
Expert
Hindi
Expert

Hobbies

  • Design
  • Art
  • Travel
  • Sports