Kristine Rosales

Responsible for expanding the brand in UAE.
Leading sales team based in Dubai by providing training, setting sales quota, creating sales plan and strategy.
Overlooking sales prospects across Gulf Region including UAE, Saudi Arabia, Oman, and Bahrain.
Key progress:
Successfully signed up media partnership (Art Dubai 2020)
Interior Design project (renovation) for 5 restaurants from a hotel group.
Partnerships with designer furniture brands and effectively locked in commission scheme for our projects.

Provide insights on clients’ online media footprint across news and social media
Actively reaching out to potential clients in my focused region and introduce digital media monitoring through AI -driven
media intelligence.

+ Publicitas uses best in class technologies to reach audiences across all platforms with EXCLUSIVE, premium rich media formats.
+ Official exclusive Middle East representative of British Airways Media (In-flight magazines and interactive lounge opportunities), ESPN, and CBS
+ Promoting 360 advertising solutions to key clients in the middle east, from print, digital, tv, content marketing.
+ Crafted multi-level strategies to promote regional and international campaigns.
+ Worked alongside agencies and clients to deliver the best strategy and solutions.

Managing and creating strategic international advertising campaigns (digital and print) for local and multinational business in the Middle-East.

Creative and comprehensive media planning for Government Entities and investment companies to reach key global markets through Harvard Business Review.

Times Education Supplement (TES- UK) middle-east partner in promoting ads for GCC schools in faculty recruitment drive. Managed major schools groups in UAE/GCC (Taaleem, GEMS, Innoventures, SABIS…)

Proposing and implementing strategic media plans for Qatar Airways in their international and local recruitment advertising. Negotiating competitive rates for advertising spots in international newspapers, magazines, and other publications.

Program ambassador for international student recruitment. Successfully marketed the program across Africa, Korea, Japan, and US.

Global marketing of the Chinese Language-Culture program. Developing connections between Universities and other language institutions for language or cultural exchange.

Represented the institution’s culture and language program at the 2012 China International Fair and Investment and Trade (CIFIT). Presented the growing need of Mandarin in business and trade in Asia (Southeast Asia).

Trained Chinese college students for English proficiency exams (CET, IELTS) essential for study abroad.

Coordinated with foreign students’ activities and events. Created exciting events for current students to post as our marketing collateral.

Data gathering on leading competitors around Central and Southern Philippines. Keeping updated presentation on all product / project developments.

Assured smooth flow of marketing events and prepared after-event reports. Key negotiator with suppliers for marketing collaterals and for events. Attended forums with Local government officials. Set up and managed exhibition booths for Sales team. Attended Yearly Marketing Strategic Planning.