Laura Ackel, Communications & Marketing Officer

Laura Ackel

Communications & Marketing Officer

Aamal Company Q.P.S.C.

Location
Qatar - Doha
Education
Bachelor's degree, Mass Communication - Public Relations
Experience
13 years, 1 Months

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Work Experience

Total years of experience :13 years, 1 Months

Communications & Marketing Officer at Aamal Company Q.P.S.C.
  • Qatar - Doha
  • My current job since December 2015

•Drafting English and Arabic press releases that are related to all the branches of the company.
•Doing the copywriting, editing, and translation work for the different media texts that the company publishes.
•Communicating with the journalists from local and international newspapers and magazines, in order to cover different news and events of the company.
•Organizing and attending all events of the company and its branches, such as annual meetings, board meetings, general assemblies, the launching of new hotels, and others.
•Liaising in between the branches / subsidiaries of the company as the work necessitates.
•Updating all social media platforms and companies’ websites in English and Arabic.

Events Coordinator at AlJazeera International Documentary Film Festival
  • Qatar - Doha
  • May 2015 to November 2015

•Preparing lists of the festival’s guests, as well as the final lists of the selected participating films.
•Contacting the event’s guests to confirm the completion of the festival’s requirements, and all the guests’ arrangements.
•Assisting in the event’s organization at the time of the event.

Events Coordinator at 24th Men World Handball Championship Organizing Committee - Qatar 2015
  • Qatar - Doha
  • August 2014 to February 2015

•Preparing project plans for the different stages of the Schools Program.
•Copywriting and translating documents and presentations related to Qatar 2015 Schools Program.
•Contacting suppliers to provide the team with the different requirements of the program.
•Conducting meetings with schools managements to provide them with full details about the program and the competitions that the schools and students can be a part of.
•Writing Event Manuals before the start of each event, and a closing report after the end of each event.
•Communicating with the Supreme Education Council committee members to update them about the details of the program and work together on the plan.

Executive Assistant & Media Coordinator - Office of the CEO at Qatar Islamic Insurance Company
  • Qatar - Doha
  • April 2014 to August 2014

•Handling all the office work of the CEO’s office, including scheduling appointments, attending meetings, replying to e-mails, writing and replying to official letters.

•Organizing the communication between the different departments of the company.

•Acting as a member of the Products and Projects Development Committee, which is developed to create and organize all the media and communication activities of the company’s, such as advertising campaigns, events participation, media presence, and even customer service training courses.

•Managing and monitoring social media accounts of the company (Facebook and Instagram).

Marketing and Distribution Executive at Harayer Publishing Group
  • Qatar - Doha
  • November 2013 to April 2014

•In charge of Distribution and Marketing Department.

•Update the mailing list on a monthly basis.

•Organize marketing activities and arrange with event organizers in Doha to be media sponsor in events related to fashion and lifestyle.

•Communicate with the mother distribution company in Dubai.

•Ensure that magazines are delivered on time for clients and subscribers.

Executive Assistant - Administration and Planning Department at Al-Sharq Media and Publishing
  • Qatar - Doha
  • February 2013 to October 2013

•Handling the office work of the department, such as taking meeting minutes, organizing digital and paper documents, and preparing managerial reports and statistics.

•Assisting the Administration and Planning Manager set and develop better policies and procedures for the company, through preparing organizational charts, analyzing employees' data, and communicating with other departments and subsidiaries of Dar Al-Sharq.

•Being in direct contact with Dar Al-Sharq clients, and following up with their servicing and satisfaction.

•Managing multiple projects, in a dead-line driven environment.

•Following up with colleague's projects, until they are handed over to the department's manager.

•Being in direct involvement in the recruitment and hiring process, from receiving and categorizing the CVs, to conducting the necessary assessment tests to selected candidates, to preparing offer letter to the finally-selected personnel.

•Translating and copywriting incoming / outgoing documents when needed.

Customer Service Representative at Qtel
  • Qatar - Doha
  • September 2012 to February 2013

•Answering customers' calls and e-mails.

•Responding to customers' inquiries.

•Assisting customers through adding / suspending services.

•Making up-sales and cross-sales with customers.

•Insuring customers' satisfaction through following up with the services, taking into consideration the importance of Qtel's image and brand name.

•Being in consistent contact with the team-leader, for continuous evaluation and training.

Social Media Manager at Avantgarde Communications Qatar
  • Qatar - Doha
  • May 2012 to August 2012

•Designing Social and online media strategies for clients.

•Handling the posts and the updates of client's online accounts (websites, Facebook, Twitter, LinkedIn…).

•Providing consultancy and social media solutions to clients.

•Preparing and analyzing data and reports on exposure and viewership on clients' online profiles.

Member in the "New Media" team. at al jazeera channel
  • Qatar - Doha
  • April 2012 to April 2012

8th Al Jazeera International Documentary Film Festival. Worked as a volunteer in the “new media” team, which was responsible for the online daily updates of the Festival on social media (Youtube, Facebook, Twitter). I was the only one to interview international documentary film makers.

Customer Service at Qatar Islamic Bank
  • Qatar - Doha
  • June 2011 to July 2011

Intern at Qatar Islamic Bank, Al-Sadd Branch, Customer Service division. I worked with the Customer Service where I was responsible to deal with the customers' inquiries.

Media coordinator at Palestinian Cultural Club at the American University of Sharjah
  • United Arab Emirates - Sharjah
  • May 2010 to May 2011

I was designated the position of “Media Coordinator” of the Palestinian Cultural Club at AUS. I was responsible for designing the logos, posters and any design work related to the Club's cultural events.

Education

Bachelor's degree, Mass Communication - Public Relations
  • at American University of Sharjah
  • January 2012

I have graduated from the American University of Sharjah with a bachelor's degree of art in mass communication, specializing in public relations. Moreover, the program included courses in a wide variety of fields such as humanities and social sciences. This has clearly widened my knowledge and areas of interest.

Specialties & Skills

Customer Events
Public & Media Relations
dealing with customers or customer service
Excellent Communication & Customer Service skills
Digital Media Design
team work skills
communcation skills
digital media design
English-Arabic, Arabic-English Translation

Languages

Arabic
Expert
English
Expert