Business Development Manager
WSI - Digital Marketing agency
Total years of experience :13 years, 7 months
Key Responsibilities:
• Preparing and implementing sales and marketing strategies for the assigned territory
• To monitor KPI’s of the franchises, to monitor market trends, sales integrity and sound customer follow-up
• Integration of online marketing and offline marketing to improve the quality of leads
• Managed Adwords, Analytics, Social Media and other online activities for better quality of leads
• To ensure that the lead is trained on product knowledge, systems, routines & procedures and soft skills
• Maintenance of data, keeping track records and network of efficient relationships
• Assigned for Lead Management
• Contributed in the development of “Asia guard” - a Travel Insurance Product which is available on the website www.tataaiginsurance.in
• Prepared demographic analysis for the development of Asia Guard.
• Analyzing latest marketing trends and tracking competitors’ activities and providing valuable inputs for fine tuning marketing strategies
• Assist in the preparation and presentation of MIS on a periodical basis and providing information to the top management
• Management of Website Leads and exploring new business opportunities by being a part of the E-commerce Venture