Senior Communications Officer
ESKADENIA Software
Total years of experience :24 years, 6 months
Assign, supervise and review the activities of public relations staff.
Establishing and maintaining effective working relationships with local and municipal government officials and
media representatives.
Drafting speeches for company executives, and arrange interviews and other forms of contact for them.
Writing copy for several different marketing materials, including articles, newsletters, case studies, speeches, and
other publicity materials.
Managing special events such as sponsorship of events, parties introducing new products, or other activities the
firm supports in order to gain public attention through the media without advertising directly.
Produce films and other video products, regulate their distribution, and operate film library.
Writing effective press releases prepare information for media kits and develop and maintain company internet or
intranet web pages.
Developing and maintaining the company's corporate image and identity, which includes the use of logos and
signage.
Serving as primary copywriter on advertising campaigns and successful product launches.
1 | Page maha.
Responsible for ESKADENIA Communications Department (PR, organizing Events(Int./ext.), Int. & Ext.
Communications, Website Content using CMS & Social Media)
Lead in planning of key internal and external events (such as workshops, seminars, product launches etc.).
Achieving equality project manager by the UN Women Jordan, Gender Equity Seal and ESKADENIA was among
the accredited companies.
Continuously assessing and improving implemented strategies in events management, advertisement campaigns,
and general communications;
Arranging and managing the company’s participation in local and international events;
Reviewing and editing press releases, newsletters, and other copyright materials in Eng&Arb
Travelling to represent the company in regional and international events.
Coordination with other departments to update ESKADENIA’s collaterals (profile, flyers, website content and
more...)
Plan and organize social communication and activities.
Funds Management - Seeking funding for ESKADENIA Marketing & Communications Activities with (JEDCO,
INT@J...)
Worked on The Sixth International Water Association (IWA) Specialist Conference on Efficient Use and
Management of Water Efficient 2011_JORDAN, Water Demand Management: Challenges & Opportunities March
29 - April 2, 2011 Jordan . http://www.efficient2011.com/
Prepared all the Marketing and PR Activities that concerns the conference in print and online (social media, Online
Conference Media Coverage, online banners, Conference Website and so on...)
Selected the appropriate PR & Events Agencies, as one of the selection committee members.
Conference Competitor research and online media coverage.
Developed and managed the conference ongoing marketing materials (print/online).
Direct external communications with the PR Agency (Reviewing and editing press releases, newsletters, articles,
mail shots and other copyright materials both in English and Arabic)...
Managed Conference social media accounts (Facebook, LinkedIn, Twitter, etc.), including
Daily monitoring, posting, and content development.
Coordinated and implement social media marketing communication projects with
Responsibilities that include social media advertising and creating brand
Awareness online.
Managed multiple accounts & assisted clients in their Business Process from Branding to promotion, in a cost
effective manner to deliver profitable business. Some of my Accounts: (MOTOROLA, STS, Choice Fitness Center,
Jordan Gate, Istikbal Furniture & Beddings, Arabella Mall, Retaj Hotel, Pivot Electromechanical, My Wedding
Guide, Jannat Jewelry, Toys&Toys, Shanghai Chinese Restaurant, Evita Peroni, Arabian Horse Club, Swaifieh
Avenue, Staitieh Decorations, Al Marwa Desert Resort...)
Maintained and broadened relationships with existing clients.
Worked with designers on layout aspects & Assisted with traffic control.
Developed and managed of marketing materials including company website, brochures, videos, fact sheets and
advertisements.
Lead agencies and internal team members where appropriate to execute all communication activities and public
relations (marketing materials, advertising, client communications, direct mail, marketing campaigns, press
releases, content for trade publications, etc).
Offered creative ideas and working as a positive, engaged team member
Established solid connections with various IT World Wide magazines to include product press releases, articles, reviews, cover mount disks, promotions, testimonials and news.
Represented the company at events, meetings: Participated in CeBIT 2007 - the world's premier trade show for information technology & telecommunications, Which is held annually in Hannover, Germany, my main tasks were:
• Maintained and communicated company event calendar.
• Organized the logistics for our company's event and Schedule resources and shipments of marketing material and trade-show equipment.
• Day-to-day contact with third-party vendors online such as the exhibit management company.
• Assisted with the development of sales and marketing collateral such as presentations and other materials specific to the event.
It is a media Marketing Company, Specialized in an IT Magazine called "What Technology!!" very Professional in IT AND Telecommunications.
My skills in Public Relations are excellent and I can handle customer problems in a tactful manner. You’ll find my communication skills well above average and I have had the opportunity to interact with very diverse populations and individuals of all ages. I can interview with business clients to gather facts and put these facts into written materials; interpret rules, regulations and policies; plus function positively as part of a team. Teamwork is another skill I have acquired and one I know is necessary for organizational cohesiveness.
IT DEVELOPER
Traveling & Volunteering Services: I’ve visited many countries, and had the opportunity to serve my country through my travels in most of the youth exchange program projects which was held in various countries such as (Jordan, Egypt, Lebanon, and Portugal.)
