Mariam Darwish

• Select / integrate appropriate media vehicles, print, digital, radio, TV and out-of-home
• Monitor project milestones to ensure desired ROI. Throughout campaign, focus on audience reach and campaign performance and adjust as needed
• Research and present local media opportunities with recommendations to clients
• Negotiate rates and added value with media vendors
• Provide weekly results and led reporting calls with clients.
• Initiate and maintain all aspects of budgeting and media billing.
• Negotiate pricing with media partners to drive efficiency during the optimization process.
• Provide updates to agency partners on the status of campaigns.
• Participate in new business pitches.
• Plan media campaigns (online).
• Buy and monitor media campaigns (online).
• Operational management of the day-to-day activities and recommend cost efficient and impactful media proposals to clients
• Developed competitive comparison, pricing, fees, ratings, category and product performance to use for account sales calls.
• Deliver media plans with sound strategic recommendations within the given budget based on the clients brief.
• Co-ordinate with the buying team and the specialized department (outdoor, Interaction…) ensure best media buys so that clients and hence agency benefits.
• Keep clients informed on any new cost efficient media/ opportunities available to ensure long-term client relationships and generate more income for the agency.
• Contribute to new business pitches under the guidance of the Account Director.
• Make presentations to client on competitive activity and media developments Ensure usage of all market and agency\'s tools.

• Manage day-to-day media activities for brands efficiently.
• Develop local and regional media knowledge and shape up in to professional planner.
• Understand the media process and execution of the same on a daily basis.
• Support the Account Manager to deliver media plans.
• Fully understand the use of the various research tools available for planning and monitoring.
• Provide the competitive analysis, and all the specific research for the group client’s portfolio as well as industry research.
• Interact with buyers and other internal dept/client servicing and ensuring smooth execution of media plans.
• Monitoring campaigns and post execution-follow up.
• Ensure timely invoicing of all media campaigns

• Serve as the main point of contact with all clients, associates and suppliers in the absence of the Airport Media Manager.
• Clarify any media related queries that clients may have in the absence of Airport Media Manager.
• Liaise with sign and media suppliers as directed by the Airport Media Manager.
• Liaise with the Production Supervisor regarding production and maintenance.
• Update the client about the status of ongoing media projects.

• Maintain working relationships with clients as well as vendors.
• Quotations & co-ordinations of any operation (outdoors, prints, cinema advertising, etc.)
• Planning, buying and selling.
• Reconcile media invoices and issue reconciliation documentation.
• Responsible for selecting media for advertisement placement on behalf of the clients
• Assist the client in achieving business objectives through their advertising budgets by recommending the best possible use of various media platforms available to advertisers.
• Coordinate with marketing to update advertising tariffs.
• Assist clients in developing their advertising using in-house advertising.

• Plan, Buy & sell media (Print, Radio, Outdoors, TV, etc.)
• Responsible for selecting media for advertisement placement on behalf of the client
• Assist the client in achieving business objectives through their advertising budgets by recommending the best possible use of various media platforms available to advertisers.
• Create and maintain direct internal and external relationships.
• Provide media relations support to the brand teams.
• Track and report on brand media coverage.

• Responsible for controlling the inward and outward movement of all documentation
• Providing full administrative and secretarial support to the team members.
• Compose and control the flow of general correspondence, e-mails, memos, and PowerPoint presentations.
• Coordinate and schedule travel arrangements, and other departmental activities.
• Coordinated domestic and international travel arrangements, including booking airfare, hotel and transportation.
• Greeted numerous visitors, including VIPs, vendors and interview candidates.
• Helped distribute employee notices and mail around the office.
• Maintained a clean reception area, including lounges and associated areas.

For the customer:
- Interact daily with customers to make them feel special and valued, and personally deal with any complex problems that may arise to add a personal and professional touch, whilst supporting the team.

For the company:
- Lead and develop the team ensuring they consistently hit all targets and
maximize the sales.
- Set realistic targets for staff, creating a competitive atmosphere and promoting morale within the team.
- Compose and control the flow of general correspondence, e-mails, memos, etc.