Retail Commercial Manager
kana Group
Total years of experience :11 years, 9 months
Retail Commercial Manager
*Build and maintain the channel partner network.
*Design marketing plans to improve the market share.
*Develop partnership agreements and assure the successful launch of the new sales territories.
*Responsible for all communication of all channel activities with resellers.
*Develop training materials and create presentations to resellers.
• Responsible for developing the brand, plan marketing strategies and opening new outlets.
• Develop, implement and participate in the marketing and sales activities according to predetermined set of objectives, strategies and action plans.
• Formulate and plan monthly targets and yearly budgets, marketing plans and objectives considering the marketing plans and objectives considering the market factors and ensure achievement of such targets in the most cost efficient manner.
• Ensure consistent updating and development of product’s service applied for clients’ base with respect to international and local standards.
• Develop strategic and operational plans, managing execution and measuring results.
• Prepare next year’s budget and discuss it with the suppliers and discuss it a long with the marketing plan to best achieve the sales.
• Build and maintain the channel partner network.
• Design marketing plans to improve the market share.
• Develop partnership agreements and assure the successful launch of the new sales territories.
• Responsible for all communication of all channel activities with resellers.
• Develop training materials and create presentations to resellers.
•Plan marketing strategies for outlets to ensure good sales.
•Conduct market research, surveys and market visits to understand the market needs.
•Work along with the supply chain and the sales team for the sales forecast.
•Apply the brand rules in terms of visibility and merchandising.
•Organize events, and receptions to increase the brands’ awareness.
•Plan marketing strategies for certain brands to increase the popularity among target consumers.
•Manage, coach, motivate, and develop the sales and marketing team
•Monitor and analyze the brand and competitors performance to identify weakness, strengthens, opportunities, and threats
•Prepare next year’s budget and discuss it with the suppliers and discuss it a long with the marketing plan to best achieve the sales
•Organize events, conferences, and new launches.
•Developed Company’s Marketing Plan
•Monitored departments’ head to implement Company’s Standards Publicized Company’s brand
This diploma provides participants with a practical approach to marketing applications that can be used to develop relevant, recent and practical methodologies to marketing problems and strategies. Participants are exposed to strategic issues faced by marketers, contemporary marketing strategies and solutions, and methods for evaluating marketing performance and return on investment.
This program details the methods organizations use to communicate effectively with various audiences to build and maintain their image, which enables the organization to function smoothly and productively within society. A public relations professional has a primary responsibility to develop and manage a two-way communication process between many types of organizations, including corporations, nonprofit organizations, government agencies and their public.
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