mohammed abbas, Head of Marketing & Sales

mohammed abbas

Head of Marketing & Sales

Samsung- Haggar Limited Co.

Location
Sudan - Khartoum
Education
Master's degree, Commincation and information technology
Experience
22 years, 6 months

Share My Profile

Block User


Work Experience

Total years of experience :22 years, 6 months

Head of Marketing & Sales at Samsung- Haggar Limited Co.
  • Sudan - Khartoum
  • My current job since July 2012

‒ Plans and formulates the company marketing policies.
‒ Plans and formulates the marketing department business plans and policies
‒ Plans and formulates the annual sales budget and forecast.
‒ Plan and formulate customer service strategy and the performance measures
‒ Oversees all marketing activities of HLS’s (planning, promotion, customer services, PR, research, brand management, etc...)
‒ Ensures that products distribution conforms to the overall guidance of the HLS’s strategies.
‒ Maintains close contact with the plant, Quality Assurance and Production Dept. to ensure that finished products available conform to marketing plans.
‒ Designs and implements comprehensive distribution strategy and advertising and promotional programs to ensure the continued sales progress.
‒ Endeavors when needed to develop profitable export business for the company products.
‒ Reviews possibilities of developing additional effective marketing techniques.
‒ Participates in strategic planning to determine production volumes and product mix.
‒ Evaluates new products in relation to available and competitive products.
‒ Assess market potential of new products. Advises on packaging and pricing.
‒ Coordinates and directs outside market research projects and prepares reports, analysis and commentary for management on statistical and other data received concerning markets, pricing, etc.
‒ Identifies business available by type.
‒ Determines strategies necessary to obtain the business.
‒ Identify incremental volume and growth opportunities to be addressed with new products and packages.
‒ Protect and enhance trade-mark usage and standards on all HLS’s products and advertising materials, providing, agencies and suppliers with appropriate guidelines.
‒ Manage marketing research programs to address key issues in formulating future strategy and to analyze current strategy..

Sr. Manager / Enterprise Business Unit at Canar Telecommunications Co.
  • Sudan - Khartoum
  • April 2009 to July 2012

Key Achievements:

‒ Won E-Gov project (Technical solution, commercial offer and project implementation).
‒ Won SudREN project (Internet at STM-1 level for Sudanese universities).
‒ WiMAX service rollout.
‒ Succeeded in achieving major and strategic deals which resulted in significant growth in terms of revenue and customer base.
‒ Created and implemented sales strategies to achieve 78% revenue growth per year.

Responsibilities:

‒ Managing Corporate Sales, Professional Services and Operation Support Departments.
‒ Succeeded in achieving major and strategic deals such as Banks Backup Network and E-Government projects which resulted in significant growth in terms of revenue and customer database.
‒ Responsible for the development and performance of all sales activities in assigned market. Staffs and directs a sales team and provides leadership towards the achievement of maximum profitability and growth in line with company vision, values & targets.
‒ Establishes plans and strategies to expand the customer base in the marketing area and contributes to the development of training and educational programs for clients and Account Managers.
‒ Develops a business plan and sales strategy for the market that ensures attainment of company sales goals and targets.
‒ Initiates and coordinates development of action plans to penetrate new markets.
‒ Conducts one-on-one review with all Sectors Managers to build more effective communications to understand training and development needs, and to provide insight for the improvement of Sector’s sales and activity performance.
‒ Insures that all Sectors Managers meet or exceed all activity standards for prospecting calls, appointments, presentations, proposals and closes.
‒ Conducts regular coaching and counseling with Account Managers to build motivation and selling skills.

Manager / Enterprise Marketing & Professional Services at Canar Telecommunications Co
  • Sudan - Khartoum
  • April 2007 to April 2009

Key Achievements:

‒ Introduced new billing system for Corporate Customers.
‒ Introduced revenue driver’s services and value added services as well.
‒ Designed and commercialized the wining solution for Sudanese banks backup network

Responsibilities:

‒ Managed Professional Services team
‒ Managed Products, Services & VAS.
‒ Contributed in BPM & QMS setup.
‒ Provide design guidance and leadership in the introduction of strategic development products, tools and methods.
‒ Participated in company marketing plan.
‒ Analyze and identify customer requirements.
‒ Integrate IN services with TABS (Billing system).
‒ Responsible from customer’s database.
‒ Monthly Analysis and reports.
‒ Defines scope and deliverables for assignments with client (may be internal or external) for the definition and execution of solutions architectures to integrate all of a client’s requirements.
‒ Takes responsibility for the integrity of the solution area that is my responsibility.
‒ Delivers assignment in accordance with agreed scope, time, financial and quality measures.
‒ Ensures effective client engagement and stakeholder management during assignment (may include management of subcontractors and partners).
‒ Tracks market trends and competitor activities in specialist areas and ensure this data is utilized for the ongoing service development.
‒ Ensures risk management plans are in place for assignment.

Professional services Solutions Architect at Canar telecommunication Co. Ltd
  • Sudan - Khartoum
  • July 2005 to March 2007

Key Achievements:

- Developed corporate products & services.

Responsibilities:

- Provide design guidance and leadership in the introduction of strategic development products, tools and methods.
- Analyze and identify customer requirements.
- Integrate IN services with TABS (Billing system).
- Responsible from customer’s database.
- Monthly Analysis and reports.
- Defines scope and deliverables for assignments with client (may be internal or external) for the definition and execution of solutions architectures to integrate all of a client’s requirements.
- Takes responsibility for the integrity of the solution area that is my responsibility.
- Delivers assignment in accordance with agreed scope, time, financial and quality measures.
- Tracks market trends and competitor activities in specialist areas and ensure this data is utilized for the ongoing service development.

IT Manager at Touch And Technology
  • Sudan
  • September 2001 to June 2005

Key Achievements:

1. Project Leader for Corporate WAN projects.
- Network designs.
- Project implementation.
- LAN & WAN services provisioning.
- Different vendors’ products evaluation, designing, implementation and end user training.

2. Project Leader: for Corporate LAN projects

- Network designs.
- Project implementation.
- Evaluated different vendors’ solutions and was responsible for the selection of the most suitable solution.


Responsibilities:

- Responsible for an ISP Company WAN.
- Responsible for technical support for Company clients.
- Administering Cisco Routers, Switches, and Pix Firewalls.
- Design and install LAN.
- Configuring and administering frame-relay WAN.
- Analyzing expansion and planning introduction of new services.
- Managing assignment, configuration and set up of new WAN devices.
- Administering Main and Branch office LANs.
- Responsible for technical details for any new hardware or software requested by the company or clients.
- Tracking & summarizing daily technical reports from different locations
- Ensuring the smooth flow of work and implementation of company’s policies.

Education

Master's degree, Commincation and information technology
  • at University of khartoum
  • December 2012

- Digital communications. - Data networks. - Mobile communication. - Digital signal processing. - Computer architecture. - Mathematics & statistic analysis.

Diploma, Leadership Creativity & Peak Performance
  • at International Center for Quality
  • June 2012
Diploma, Strategic Marketing
  • at Chartered Institute of Marketing
  • May 2009
Diploma, RCDD
  • at CableNet
  • November 2006
Diploma, Ms-Project
  • at Etisalat Academy
  • May 2006
Diploma, Trauma management
  • at Tactical Medical Developments
  • May 2006
Diploma, IP Networks
  • at Etisalat Academy
  • March 2006
Diploma, NGN
  • at Etisalat Academy
  • March 2006
Bachelor's degree, Electrical Engineering
  • at Al zaim Alzhary university
  • July 2001

BSc in electrical Engineering Communication section

Specialties & Skills

Pre sales Technical Support
Project Management
Telecommunications
Microsoft Office
Marketing
windows 2000& 2003 server
MS Visio
Traffic monitors
MS office
web design by MS Front page
Network Management tools
IT processes
Sales & Marketing Managmentt
Project Management

Languages

Arabic
Expert
English
Expert

Memberships

BICSI
  • Individual membership
  • September 2006