Digital Marketing Manager
ATFX
Total des années d'expérience :15 years, 5 Mois
Managing the Digital Marketing Performance & SEO for the MENA region
Develop Digital Marketing strategy to approach new
markets
Design Marketing/Performance Automation Integration
Establish the Digital Department for MENA office (hiring and
training)
Implement Global Tracking Model to enhance lead/account
tracking across the different digital touch points
Implement Seminar/Webinar Automation in bulk (16 Webinar a month)
1.Review and analyze client Websites for areas that need to be enhanced.
2.Prepare detailed strategy Plans.
3.Identify the least expensive but most powerful and profitable keywords & Channels for client Websites.
5.Run, Monitor & Optimize pay-per-click campaigns - Add & Implement Custom Audience & Conversion Tracking.
6.Improve a company's organic search results.
7.Write effective headlines, body copy, and websites.
8.Ensure websites are filled with optimal keywords.
9.Place keywords appropriately in copy to gain most search engine traffic.
10.Write effective call-to-action statements.
11.Write original, powerful SEO content for blogs and websites.
12.Implement off-page SEO content strategies such as coding.
Effectively use header tags(Ex:Og Tags).
13.Keep abreast of white hat and black hat tactics so as not to violate search engine guidelines.
14.Strategize ways to improve and track site performance.
15.Compile and present SEO performance reports.
16.Consult with independent web designers to improve the navigation of a site to enhance its search engine ranking.
17.Utilize programming & web design skills to enhance SEO.
18.Create advanced SEO strategies.
19.Evaluate product offering, traffic, landing page quality, content, design, security, payment options, shipping options, demographics of prospective customers when determining keywords and campaigns.
20.Support BDMs closing deals.
Plan Digital Map for each Medical Supplier
make sure of project delivery is on time
Execute Campaigns, Reports & optimize
- Responsible for driving traffic (ROI in Our Projects) into the websites (SEO, SEM & Other Techniques)
- Reporting To: Management
- Technical environments:
SEOMoz(MOZ), Raven tools, Google Analytics, Google Webmaster tools, Bing Webmaster Tools, Writer Access
Expert Excell user, Cpanel, Wordpress, HTML, HTML5, CSS, JavaScript, jQuery, Php, MySQL, Photoshop, , Lightroom
Notable projects:
• Nobullying.com
• Xraydata.com
• Head of Online Department (SEO & SEM)
- Handles all SEO, SEM & Social Media activates among all digital channels
- Optimize Adwords targeting in order to achieve the highest possible ROI through reducing the cost of KWs Bidding
- Create A Re-Targeting Plan + Execution of the plan with Adroll
- Technical environments:
- Google Analytics, Google Keyword Tool (Keyword Planner), Moz, Raven Tools, Adroll, MS Excell In Custom Reporting
A multinational group of translation companies/brands. Based in Dokki-Giza, Egypt
• Building and updating websites associated with the group, using Wordpress in terms of SEO.
• Creating, developing, and customizing WordPress themes in terms of SEO.
• Providing weekly report about our websites including Backlinks, Keywords Ranking, Indexed Pages, and Page Rank.
• Doing researches about new keywords related to our translation business, both in English and its local languages.
• Other SEO duties.
• Managing Domains/Host accounts and relevant websites.
• Building and Managing social network for the employees in the company.
• Handling all SEO Work regarding the multinational websites.
• Notable projects:
- http://euro-lingo.com/
- http://future-trans.com/
• Building and developing Wordpress websites Over 200 Created• example projects:
- http://seatongue.com/
- http://turkish-translation.com
- http://alamiaeg.com
Responsible for delivery of Projects assigned to the company(Flash)
Media Planet is Web development, web hosting, multimedia production, and SEO house
Communication Engineer