Nabeel Ashraf, Deputy Regional Manager

Nabeel Ashraf

Deputy Regional Manager

National Fertilizer Marketing Limited

Location
Pakistan - Attock City
Education
Master's degree, Masters of Business Administration
Experience
13 years, 2 Months

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Work Experience

Total years of experience :13 years, 2 Months

Deputy Regional Manager at National Fertilizer Marketing Limited
  • Pakistan - Risalpur Cantonment
  • My current job since November 2022

Working as a Deputy Regional Manager Khyber Pakhtunkhwa heading the Sub office Deputy Regional Manager Office of NFML under Ministry of Industries and production of Pakistan.
Creating regional sales plans and quotas for government imported urea in Khyber Pakhtunkhwa province in alignment with business objectives.
Work with General Managers(Marketing/Distribution/Administration) who are responsible for creating and implementing effective sales strategies across a company's branches.
Heading the Regional office Khyber Pakhtunkhwa Province related to all sales strategy, Sales target and all resources management.
Coordinate and liason with Agriculture Extension department Khyber Pakhtunkhwa Province related to smooth imported urea sales and Distribution in all Districts of Province.
Maintaining the Government imported urea dealership network in all Districts of Province.
Supporting Store Managers with day-to-day store operation
Evaluating store and individual performances.
Evaluate store and individual performances.
Report on regional sales results.
Forecast quarterly and annual profits.
Identify hiring needs, select and train new salespeople.
Prepare and review the annual budget for the area of responsibility.
Analyze regional market trends and discover new opportunities for growth.
Address potential problems and suggest prompt solutions
Participate in decisions for expansion or acquisition.
Suggest new services/products and innovative sales techniques to increase customer satisfaction.

Assistant Manager Marketing at National Fertilizer Marketing Limited
  • Pakistan - Islamabad
  • November 2012 to October 2022

Assistant Manager (Marketing)
• Currently working as an Assistant Manager/Marketing Officer in the marketing department of NFML.
• Preparing, planning and project managing the publication of all publicity material to maximize brand promotion.
• Creating marketing campaigns and working with the company's dealers network to see them executed.
• Creating and developing new innovative ways to communicate the company message to their existing customers.
• Contributing to the annual sales and marketing plan.
• Planning and project managing marketing events and evaluating their success.
• Evaluating the effectiveness of all marketing activity.
• Developing and implementing internal marketing activities.
• Supporting the marketing manager in day to day marketing activities.
• Plan, develop and deliver campaigns as agreed within timescales.
• Building the business within the territory using a variety of sales techniques.
• Targeting potential customers and assessing opportunities for sales and product awareness in the region.
• Arranging meetings with potential customers and selling product offerings and explain the corporation policies regarding sale and customer benefits.
• Attend weekly and monthly basis meetings regarding marketing strategies of the corporation in the supervision of upper management of the corporation.
• Cold calling companies within the territory and establishing needs.
• Putting together a list of target companies within the area.
• Analyzing competitor activities in the region and assessing opportunities for business development.
• Working to revenue targets and KPI’s as set by the sales director.
• Networking with businesses in the territory and building relationships.
• Attending relevant industry events and conferences to build business.
• Chasing sales leads from other members of the company.
• Working closely with Regional Managers and General Managers.
• Putting together sales strategies to target large accounts.
• Keeping up to date with industry news to identify opportunities for new business.

Assistant Manager (Distribution)

• Plan, direct, and coordinate the storage and distribution operations within an organization or the activities of organizations that are engaged in storing and distributing materials and products.
• Manages the distribution of products, parts, and inventory.
• Ensures distribution staff delivers efficient operations and timely deliveries to meet distribution performance goals.
• Analyze existing processes and propose improvements and new methods to control costs and enhance customer satisfaction.
• Direct warehouse operations including transportation, maintenance and order management.
• Typically reports to a head of a unit/department.
• Manages subordinate staff in the day-to-day performance of their jobs.
• Ensures that project/department milestones/goals are met and adhering to approved budgets.
• Has full authority for personnel actions.
• Confer with department heads to coordinate warehouse activities, such as production, sales, records control, and purchasing.
• Inspect physical conditions of warehouses, vehicle fleets and equipment, and order testing, maintenance, repair, or replacement as necessary.
• Interview, select, and train warehouse and supervisory personnel
• Extensive knowledge of department processes.

BSS ENGINEER at Dam con Engineering Solutions (Private) Limited
  • Pakistan - Islamabad
  • March 2012 to August 2012

• Worked as a BSS Engineer O&M in Dam con Engineering Solutions (Private) Limited from March 2012 to May 2013
• Handled Nowshera Cluster as a Cluster Engineer.
• Provided on-site Support to TXN team members regarding all the transmission issues.
• Completing the reports of field teams after the completion of the field activity on daily basis.
• After rectification if any, sending the reports to customer.
• Worked on Motorola BTS and ZTE equipment ZXSDR BS8900 GU360 Outdoor Gsm/UMTS dual mode macro BTS.
• Performing a TSS (Technical Site Survey).Worked as an active part of BSS team for the O&M project of Mobilink in north region.
• Have a very good field experience of Installation, Commissioning & Alarm Patching by leading a full team.
• Resolved problems by troubleshooting.
• Well known about the ZTE BTS Up gradation.
• Conduct PM (Preventive Maintenance) of scheduled sites.
• Conduct CM (Corrective Maintenance) on daily basis.
• Got well known knowledge about line of site (LOS) surveys. Learned about the installation of microwave links in the form of outdoor unit (ODU) and indoor unit (IDU).
• Conduct Microwave LOS (Line of Site) Survey and Drive tests.
• Conduct TSSR (Technical Site Survey Report) Survey.
• Provide on-site support to the survey teams in the field regarding all the survey issues.
• Complete the survey reports after completing the field survey on daily basis.
• Taking full responsibility of the task on daily basis.
• Consolidate all the reports and submit them to the Customer on daily basis.
• Worked to complete daily basis tasks and lead all the teams in conducting successive surveys on daily basis.
• Plan all the activity of the teams on daily basis in the field.
• Resolved all the survey problems by visiting the revisited sites.
• Worked as a active part of the team and coordinate with all the team members and customer.
• Well-known knowledge of microwave links in the form of outdoor unit (ODU) and indoor unit (IDU)
• Well aware of OSS surveys as well.
• Well aware of 3G RF antennas ( Single Band, Dual band and Tri band)
• Well-known about 3G swap scenarios (Cold swap, hot swap etc)
• Known about all the conditions for proposing the 3G antenna and implementation scenario for BS8700 and BS8900.
• Compile all the TSSR and LOS reports and submit them to the customer according to the plan and daily basis as the requirement of the customer.
• Verify all the Survey reports after completing the field job.
• Make Site sketches and get all snaps of the site as the requirement of the customer.
• Well-known knowledge of GPS usage.
• Well aware of the RF antennas surveys as well.
• Coordinate with all teams and follow up.Design the plan of whole batch according to the Network diagram.

Project Coordinator in Dam Con Engineering Solutions at Dam con Engineering Solutions (Private) Limited
  • Pakistan - Islamabad
  • July 2011 to February 2012

Worked as a Project Coordinator in Dam Con Engineering Solutions ( Private) Limited on Mobilink O&M Project North Region from July 2011 to Feb 2012.
Handled all reporting of the project on daily basis.
Conducted all the plan to the teams in the field.
Consolidated all the reports on daily basis and reported to the Project Manager with daily report.
Forwarded all the required and demanded project data to customers.
Updated the monthly consolidated report.
Attended all project related discussions on weekly basis with customers.
Worked on DG Fueling and coordinated with all the fueling teams in the field.
Managed the teams and provided them the daily fueling plan.
Managed the quantity of fuel according to the cluster and managed the provided fuel in coordination with the vendor and operator.
Followed up with the teams of fueling and field operations.
Well-known about DG Issues
Consolidated all the reports provided by the field operation teams after conducting PM (Preventive Maintainance) and CM ( Corrective Maintainance)
Provided all Project related documents and reports to customers.
Trainee NSS Engineer
Worked 4 months as a Trainee NSS Engineer in Dam Con Engineering Solutions (Private) Limited on ngHLR (New Generation Home Location Register) Project of Telenor in Islamabad as a Trainee Engineer.
Worked on huawei HLR9820 equipment in this Project and aware of the basic functioning of HLR department in the GSM technology.
Well aware of the GSM technology and architecture of the GSM technology.
Basic knowledge of M2000, LMT terminal, SMU Client soft ware used in ngHLR.
Learned about GSM architecture and basic BTS scenario
Present Daily /weekly report to Team Lead.
Maintain project reporting
Learned about the main topologies (STPs, HLR, VLR, MGWs)

Trainee NSS Engineer at Dam con Engineering services (PVT)Limited
  • Pakistan - Islamabad
  • March 2011 to June 2011

• Worked 4 months as a Trainee NSS Engineer in Dam Con Engineering Solutions (Private) Limited on ngHLR (New Generation Home Location Register) Project of Telenor in Islamabad as a Trainee Engineer.
• Worked on huawei HLR9820 equipment in this Project and aware of the basic functioning of HLR department in the GSM technology.
• Well aware of the GSM technology and architecture of the GSM technology.
• Basic knowledge of M2000, LMT terminal, SMU Client software used in ngHLR.
• Learned about GSM architecture and basic BTS scenario
• Present Daily /weekly report to Team Lead.
• Maintain project reporting.
• Learned about the main topologies (STPs, HLR, VLR, MGWs).

Internship at Dam con Engineering Solutions (Private)Limited Islamabad
  • Pakistan - Islamabad
  • June 2010 to August 2010

Internship
Done internship in Dam con Engineering Solutions (Private) Limited Islamabad from June 2010 to Aug 2010.
During my internship I have worked on HEC PERN (Pakistan Education Resources Network) Project.
Did 1 day training at ZTE Islamabad on Telecom Managed Services and overview of their 1st, 2nd and 3rd generation BTS.

Education

Master's degree, Masters of Business Administration
  • at Virtual University of Pakistan
  • October 2018

Masters of Business Administration-Executive(Management)

Bachelor's degree, Engineering
  • at COMSATS Institute of Information and Technology
  • July 2011

BS Electrical (Telecommunication) Engineering, 2007-2011 COMSATS Institute of Information and Technology (CIIT), Islamabad, Pakistan.

High school or equivalent, Pre-Engineering
  • at Rawalpindi Board
  • August 2006

Higher Secondary School Certificate (F.Sc), 2004-2006 Rawalpindi Board, Pakistan.

High school or equivalent, Science group
  • at Rawalpindi Board
  • August 2004

Secondary School Certificate (Metric), 2002-2004 Rawalpindi Board, Pakistan. Trainings & Certifications 3 days workshop on Microwave measurements at CIIT Islamabad, Pakistan 5 days workshop on modeling and simulation of non-planner & planner antennas at CIIT Islamabad, Pakistan.

Specialties & Skills

Telecom Technologies
Management
Marketing
Administration
Large Business
ENGINEER
FIELD OPERATIONS
MICROWAVE
SITE SURVEY
SOLUTIONS
marketing
Administration
Management
Business support

Languages

English
Expert
Urdu
Native Speaker
Punjabi
Native Speaker
Hindi
Intermediate
Pushto
Beginner

Memberships

Active CEC-COMSATS Engineering Society
  • Member
  • April 2008

Hobbies

  • Reading