Creative Planner
ImpactBBDO
Total years of experience :15 years, 8 Months
Working in the creative department on client briefs to develop and produce effective and innovative advertising campaigns and pitches.
This begins with the ideation process where the actual idea and concept are born and leads on to the executional stage, where the 'copy' is written (in both Arabic and English). This includes creating slogans, catchphrases, messages and body copy for print ads and below the line material. As well as writing scripts for TV and radio commercials.
Working in the creative department on client briefs to develop and produce effective and innovative advertising campaigns and pitches.
This begins with the ideation process where the actual idea and concept are born and leads on to the executional stage, where the 'copy' is written (in both Arabic and English). This includes creating slogans, catchphrases, messages and body copy for print ads and below the line material. As well as writing scripts for TV and radio commercials.
