PR Senior Account Manager
APCO Worldwide
Total years of experience :13 years, 1 month
Weber Shandwick, Abu Dhabi (January 2013- present)
- Associate Account Manager
• Managing some of the agency's finance and properties accounts: the UAE Ministry of Finance, Department of Finance - Abu Dhabi & First Gulf Properties
• Writing effective press releases, internal and external communications, and preparing information for media kits
• Developing and maintaining client's corporate image and identity
• Developing PR plans
• Developing client proposals and implement the PR activities
• Working with the agency's departments to develop and implement PR activities
• Setting up, attending, and leading meetings with clients
• Preparing regular client reports and documents
• Establishing and maintaining effective working relationships with media representatives
• Distributing media information and following up on media stories to ensure excellent coverage
• Responding to requests for information about client’s activities or status
• Presenting clients in public events, and managing all other activities the client supports in order to gain public attention through the media
• Evaluating the PR opportunities for the client and provide recommendations
• Commissioning market research
• Monitoring media articles and news items, and reporting on social, economic and political trends that might affect the client
• Budgeting and Invoicing
Writing effective press releases, internal and external communications, and preparing information for media kits
Developing and maintaining client's corporate image and identity
Developing PR plans
Developing client proposals and implement the PR activities
Working with the agency's departments to develop and implement PR activities
Setting up, attending, and leading meetings with clients
Preparing regular client reports and documents
Establishing and maintaining effective working relationships with media representatives
Distributing media information and following up on media stories to ensure excellent coverage
Responding to requests for information about client’s activities or status
Presenting clients in public events, and managing all other activities the client supports in order to gain public attention through the media
Evaluating the PR opportunities for the client and provide recommendations
Commissioning market research
Monitoring media articles and news items, and reporting on social, economic and political trends that might affect the client
Budgeting and Invoicing
Weber Shandwick, Abu Dhabi (April 2012- December 2013)
- Senior Account Executive
• Writing press releases, internal and external communications, and preparing information for media kits
• Developing and maintaining client's corporate image and identity
• Developing client proposals and implementing PR activities
• Working with the agency's departments to develop and implement PR activities
• Setting up, attending, and leading meetings with clients
• Preparing regular client reports and documents
• Establishing and maintaining effective working relationships with media representatives
• Distributing media information and following up on media stories to ensure excellent coverage
• Writing effective press releases, internal and external communications, and preparing information for media kits
• Developing and maintaining client's corporate image and identity
• Developing client proposals and implement the PR activities
• Working with the agency's departments to develop and implement PR activities
• Setting up, attending, and leading meetings with clients
• Preparing regular client reports and documents
• Establishing and maintaining effective working relationships with media representatives
• Distributing media information and following up on media stories to ensure excellent coverage
• Responding to requests for information about client’s activities or status
• Presenting clients in public events, and managing all other activities the client supports in order to gain public attention through the media
• Evaluating the PR opportunities for the client and provide recommendations
• Commissioning market research
• Monitoring media articles and news items, and reporting on social, economic and political trends that might affect the client
Mathematical Sciences and Statistics