Regional Controlling Manager – Middle East, Africa, Pakistan, Greece, Turkey
Videojet Technologies
Total years of experience :18 years, 10 Months
VIDEOJET TECHNOLOGIES, an operating company of Danaher Corporation (DHR)
Regional Controlling Manager - Middle East, Africa, Pakistan, Greece, Turkey ……..……..………2020 - Present
• Reported directly to Regional Finance Director & Corporate Controller and with dotted line to Regional GM. Led 6 associates. Finance Head of Indirect/Distributor business - 36 distributors and a direct business in Turkey.
• Managed weekly, monthly and quarterly forecasts and budgeting process by gathering information from business leaders and analyzing the trends.
• Collaborated with Shared Services departments: FP&A and Accounting teams.
• Closely followed the operations and logistics. Approached the issues with problem solving mindset.
Country Controller - Turkey ………………………………………………………………….……………2017 - 2020
• Had P&L responsibility with Country Manager and provided leadership in improving financial results: Revenue, Gross Margin, Operating Profit & Working Capital (Collections, DSO, DPO and inventory turnover).
• Implemented and improved internal controls to ensure accurate reporting and proper safeguarding of assets.
• Performed month end closing process. Prepared US GAAP results in full compliance with the Corporate Standards, and reported the results via Hyperion. Performed account reconciliations
• Coordinated and supported internal and external audit process.
• Internal Control Manager - EMEA responsibility: Supported global compliance team through on-site internal audits and project management of 19 companies for a year.
ATV - SABAH MEDIA GROUP, Istanbul, Turkey
Head of Planning, Strategy and Operations……………..………………………………………………… 2014 - 2016
• Reported to Deputy Chairman. Led 8 direct reports and 85 personnel. Recruited and laid off personnel.
• Strategic vision in traditional media and in online media is presented. Developments in the world and their potential effects to our market are monitored.
• Created budget models with detailed drivers for each brand and analyzed monthly realizations.
• Organized monthly revenue targets for sales teams and calculated bonus accruals.
• Periodic pricing analysis is done to support sales teams. New pricing models are introduced.
• Led projects of big data which includes group wise data consolidation and dashboard presentation
• Prepared 360 degree projects. Supported and facilitated cross-selling opportunities, proposed packages involving different assets and developed new innovative products. Organized special events for our clients with sponsors.
Head of Operations ………………………………...…………………………………………….………….. 2012 - 2014
• Responsible for a business with turnover app. TL600 M.
• Reported to President. Led 4 direct reports and 50 personnel. Interviewed and recruited new personnel.
• Managed ad sales transactions for the media group including five TV channels, four newspapers, 17 magazines, 18 websites and one radio station.
• Implemented new online ad server, Adtech and became reseller of the product in Turkey. Implemented revenue optimization module DatArt for TVs. Upgraded TV & Radio reservation system, Maestro. Managed width change of the newspapers.
• Represented the Group in Interact Congress/Spain, EGTA Board Meeting/Slovenia & Vienna, EGTA Silicon Valley study trip/USA, DMEXCO fair/Germany, Adtech Premium Partner Project/Singapore and TIAK board meeting/Turkey.
Group Budget and Financial Control Manager ………………………………………………....…………. 2008 - 2012
• Responsible for a business with turnover app. TL950 M.
• Reported to deputy CFO. Coordinated 8 accounting managers and 2 financial controllers. Led four people.
Special Projects:
• Designed eight-year business plan model to project consolidated & business unit based PL, BS, CF, with parametric macro and sector specific indicators.
• Became a Project Management Office Member of restructuring project “Fit for The Future” to define Operating Model with Booz&Co. aimed increased alignment and accountability within the organization through introducing Business Units and reshaped Go-to-Market Model.
• Worked together with foreign shareholders for Refinancing Acquisition Loan of USD750 M; prepared business plans, information memorandum and presentations for international banks.
• Appointed as coordinator for sale of TV group (ATV, ATV Europe, and kids channels) with Goldman Sachs and prepared business plans, information memorandum, virtual dataroom, management presentations and Q&A’s.
• Became a Project Manager of SAP BI Module and tailored according to the business lines.
Periodic Works:
• Created Budgeting, Management Accounting & Reporting and Financial Controlling processes of the group.
• Financial control of manufacturing company, printing company: Budgeting, cost accounting, inventory control, standard/actual cost analysis, shrinkage rates, analysis of operational data, reporting and month-end close.
• Managed relations with foreign shareholder’s financial controller team.
• Prepared monthly consolidated report and 26 solo B/S, PL, CF statements, budget / realization analysis.
• Managed the relations with the audit firm, inspected and approved IFRS reports of the group that contains production and service companies.
• Prepared consolidated and brand based budgets. Created many Ad hoc analyses according to management needs.
BOD Member
Institute of Management Accountants (IMA) Turkey Chapter, Istanbul, Turkey……………… Jan. 2011 - Present
Developed projects in order to increase awareness of Certified Management Accountant (CMA) certificate in Turkey. Events are organized every 6 months to increase networking options.
Periodically attended meetings to create new ideas and set strategies.
Senior Financial Analyst
Vodafone, Istanbul, Turkey………………………………………………………...……………Nov. 2007 - May 2008
Partnered marketing teams as a commercial finance team member.
Prepared NPV models and analyzed financial impacts (EBITDA, Migration, Churn, etc.) of various nationwide proposals for new pricing and promotional offers.
Developed forecasting model which significantly improved the accuracy in predicting the future of each tariffs.
Made ex-post analyses. Prepared trend analysis, ad hoc analysis and periodic reports.
Senior Auditor
Ernst&Young, Istanbul, Turkey………………………………………………………...……….. Feb 2004 - Mar 2007
Successfully executed audit procedures, led the team and created a bridge between my company and client’s management.
Reviewed business processes and internal control systems in various industries especially financial institutions.
Prepared financials in line with BRSA, and participated in projects conducted in conformity with IAS and US GAAP.
Prepared due diligence report for privatization of one subsidiary of TEDAŞ. Involved as a team member in due diligence projects of Garanti Bankası (2005), Denizbank (2006) and Deva Holding (2006).
Attended Introduction to Senior School - Alicante, Spain and Semi-Senior Training - Istanbul. Participated internship program between February and June 2004.
Clients: Yapı Kredi Bank, Tekstilbank, Tekfenbank, Albaraka Türk Katılım Bankası, Arap Türk Bank, Bankpozitif, Westlb AG, C Faktoring, Lipman, Anadolubank, GSD Bank, Betek Boya, Kelebek Mobilya, Sun Express, Enka İnşaat.
Marmara University, MSc in Finance & Accounting with thesis (3.75 / 4).
Sept. 2000 – Jan. 2004 Koç University, Business Administration Major (3.26 / 4). Graduated in 3.5 years. Vehbi Koç Scholar: 2003. Dean’s Honor Roll: 2001-2002 Sept. 1999 – June 2000 Koç University, English Language Center
