Marketing Consultant
Self Employed
Total years of experience :38 years, 11 months
·Marketing & Sales Consultancy (2002 to Present)....
Am Consultant for last 10 years, during which time I have combined various
(1) In-Company Roles with
(2) contractual Business/Marketing Work.
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(1) In- Company positions:
· Director - Laticrete Irl Ltd - Installation systems company (2005 -2009)
- Set up office, recruited employees (7 in total).
- Managed Specification business (B2B) primarily in Pharma / Food / Leisure Sectors.
- Set up local manufacturing contracting facility.
· Director - Best Buy Direct Ltd - Import/Export Promotional Goods company (2003 -2005)
· Technology Marketing Manager (Teagasc-Dairy Products research Centre) (2001 - 2004)
- Was involved with the introduction of public research (commercialisation)…. to Irish & international Food Companies
- Involved in the marketing, business development & selling of MTL Incubator ‘ Pilot Plant’ facility.
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(2) Business Consultancy work:
In last 36 months:…..
…….Areas of expertise: - Feasibility Studies, Planning, NPD, Innovation strategy, Brand Development, MR projects,
Product Placement, Market planning & development!
- InterTradeIreland / Mentoring & representing Food companies involved with Export Sales.
- UCC Food Training Unit. / Part-time lecturing & ‘Start your own Food Business’ courses offered at University College Cork.
Note:
In addition to the above, my current work involves me being involved with exporting company (Bakery & Seafood) & am setting up & co-ordinating an initiative -‘Exporting of Irish Food Products to China’
Introducing and overseeing marketing Dept for this Global company
Overseeing all marketing for the companies within the group...............including shoecare, cleaning products, fabric goods etc..
Marketing Fresh Dairy Products in Irish market and introducing new products into market.
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