Marketing & Events Executive (contract basis)
ITP Publishing Group
Total years of experience :5 years, 10 months
Key projects
• Fashion Shows: Harper’s Bazaar World of Fashion at MOE; Mirdif Fashion Weekend; Longest Catwalk show at Dubai Mall for DSF; The Wedding Fair 2012 at One & Only
• Mall/In Store Events: Grazia Mango and Diesel In-store Events; Grazia Dubai Beauty Week; Cosmo’s Be a Cover Star; Emirates Home Birthday with Jashanmal - at leading malls like Dubai Mall, DCC, Burjuman and Mirdif City Centre
• Parties: Cosmopolitan Hot Bachelor’s; Cosmo Ladies Night; Cosmo 1st Birthday Bash; LOUD; Esquire Gentlemen’s Evening; Harper’s Best Dressed Garden Party at Embassy; Ahlan! Hot 100; Cosmo Beach Party; OK! Middle East Launch- at leading bars and clubs like Cavalli, Atlantis, IVY, People by Crsytal, Trilogy, IVY, Movida, Le Porte Indes, Neos, Embassy, Rixos, Barasti,
• Awards: Ahlan! Best in Dubai Awards 2011; Masala Awards at Madinat Arena - 2011, 2012, 2013, 2014; Condé Nast Traveler Awards at Conrad 2013
• Others: Shape UAE Fitness Challenge at Le’ Meridian; Good Housekeeping Family Fun Day at Za’abeel Park; The Bride Show at DWTC; Art Dubai at Madinat Jumeirah
Roles & Responsibilities
• Responsible for planning, implementation and follow-up for all fashion & lifestyle events
• Developed sponsorship arrangements with businesses, individuals and organizations associated with the events and increased revenue through event ticket sales
• Managed the Guest list & the development and maintenance of event and volunteer databases.
• Responsible for the recruitment, supervision & training of event related personnel - Hostesses, Ushers, Temp Staff & Interns
• Responsible for the planning of and adherence to event budgets
• Coordinated with event contractors on logistics, collateral material design, production & distribution
• Responsible for Artist Management - travel, stay, welcome kit and itinerary
• Worked with external PR agencies on press releases and stories in local and regional media
• Broadened social networking to benefit the titles and maintained event-related websites
• Established and expanded merchandise opportunities - Gifts, Goodie bags, Give-aways
Responsible for creating and finalizing the look for cinema/photo shoot as per the script & client requirements and ensure smooth running of the shoot on set & outdoors.
Key projects
• Television and Print Ads for various FMCG products with actors like Vidya Balan, Lara Dutta, Abhishek Bacchan & Aishwarya Rai
• People Magazine Ad shoot with Deepika Padukone
• Housefull (Movie) Poster shoots and song sequences with Deepika Padukone, Jacqueline Fernandes, Lara Dutta, &Jiah Khan
• Break ke Baad (Movie) Look Test shoot with Deepika Padukone & Imran Khan
• Tees Maar Khan (Movie) - Looks for Akshay Kumar, Akshaye Khanna & Katrina Kaif
• Agent Vinod (Movie) - Looks for Saif Ali Khan, Kareena Kapoor, Prem Chopra & Adil Hussain