PR and Marketing Manager
EYE OF DUBAI and EYE OF RIYADH
Total des années d'expérience :20 years, 11 Mois
PR Works:
Plans and executes strategic PR activities
Assists in generating media coverage for Clients through press release distribution, pitching stories to local and international media, arranging and coordinating interviews & photo shoots, and handling media queries
Work closely with the PR agencies locally and internationally to upload their clients press, videos, interviews, events…. On www.eyeofriyadh.com and optimize it
Create documents such as press releases, invitations, features, articles, speeches, interviews … to be published in media
Follow up with media when sending the documents for publishing and after publishing
Media monitoring and reporting
Marketing, Social Media and CSR:
Managing the hole marketing Dept.
Digital marketing expert
Developing and implementing the integrated marketing communication strategies, plans and budget.
Developing and implementing advertising and media placement to ensure consistent, positive presentation of the brand image to targeted audiences
Accountable for editing and approving all editorial and copy writes for corporate brochure, website, press releases, speeches and collections’ descriptions
Research analysis to determine campaign’s effectiveness & efficiency
Media Vehicles Adaptation, Media deals negotiation, Media Agency Management
Analyzing Pre-campaign cost effectiveness
In Charge of Online & Offline advertising
work closely with the media buyer to execute their clients’ campaigns
plan and execute the social media campaigns
Optimization: for the online banners, blogs….
Manage Corporate Social Responsibility (CSR)
Crisis Management.
Event Management and sponsorship:
Plan and executed launching events for different industries
venue negotiations for the hotels
expert buying and selling sponsorship packages
work closely with more than 50 event organizers to market their events through our services
