Samer Aly, Manager, Digital Client Partner

Samer Aly

Manager, Digital Client Partner

Pfizer - Egypt

Location
Egypt - Cairo
Education
Bachelor's degree, Information Technology
Experience
16 years, 0 months

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Work Experience

Total years of experience :16 years, 0 months

Manager, Digital Client Partner at Pfizer - Egypt
  • Egypt - Cairo
  • My current job since January 2019
Regional Digital Media Manager at Orbit Group (Mediagates - OSN)
  • Egypt - Cairo
  • November 2017 to December 2018
Digital Marketing Senior Supervisor at Orange
  • Egypt
  • August 2012 to July 2017

• Develop a social media strategy that ensures maximum exposure and ROI to Orange products and services on social networks within allocated budget.
• Work with a team of internal community managers to provide a 24/7 online customer service and community engagement.
• Work with external agencies for managing social media accounts, campaign management and reporting.
• Manage and optimize social media advertising campaigns to raise awareness, increase website traffic and increase online conversions to existing and new products and services.
• Prepare reports & presentations for digital performance in order to track & analyze results as well as missed opportunities for future strategies.
• Monitor online brand reputation and detect arising crises.
• Manage SMO activities to enhance brand competitive position in search engine results.

Digital Communications Specialist at Orange
  • Egypt - Cairo
  • October 2010 to July 2012

• Work with design & marketing teams to create content for the website and social media.
• Liaise with external agencies and internal Orange agencies for website content management and website development.
• Update content on social media pages on Facebook, Twitter, Google+ and YouTube.
• Managing digital and print publications which entail preparing content, finalizing layout, printing & email shots.
• Monitor competitor online portals and manage projects to do possible enhancements to Mobinil portal.
• Track and analyze the company’s website performance and develop reports for review by top management.

Customer Service Representative at Orange
  • Egypt
  • December 2007 to November 2010

Providing customers with the needed information about Mobinil products and services.
Handling customers' complaints and helping them find suitable solutions.

Education

Bachelor's degree, Information Technology
  • at Sadat Academy for Management Sciences
  • July 2007

Bachelor of Management Sciences

Specialties & Skills

Social Media Marketing
Online User Experience
Account Management
Digital Media
Digital Marketing
Web Content Management
Content Writing
Copywriting
Social Media
Social Media Marketing
Online User Experience
Customer Service
Customer Relations
Microsoft Office
Customer Experience
Digital Marketing
Marketing Communications
Telecommunications
Web Analytics
Account Management
Mobile Devices
Online Marketing
Advertising
Online Advertising
User Experience
Digital Strategy
Team Management
Digital Media
Social Media Consulting
Social Media Strategist
Social Media Advertising
social media trainer

Languages

English
Expert
Arabic
Expert

Training and Certifications

Social media workshops in UK, France and Poland. (Training)
Training Institute:
Orange Group
Date Attended:
January 2014
Consumer Phycology (Training)
Training Institute:
Solutions Consulting
Date Attended:
June 2013
Brand Management & Integrated Marketing Communications (Training)
Training Institute:
Solutions Consulting
Date Attended:
November 2013
Understanding Marketing Metrics and Building Marketing Dashboards (Training)
Training Institute:
Solutions Consulting
Date Attended:
October 2013
Professional Marketing (Training)
Training Institute:
Solutions Consulting
Date Attended:
May 2012
ASAP Digital Marketing BY Michael Leander Nielsen (Training)
Training Institute:
MARKEDU- Innovative Marketing Education
Date Attended:
April 2012

Hobbies

  • Reading