sashah zaidi, Brand Manager

sashah zaidi

Brand Manager

Jannah Hotels &Resorts

Location
United Arab Emirates
Education
Master's degree, MASS Communications
Experience
21 years, 9 months

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Work Experience

Total years of experience :21 years, 9 months

Brand Manager at Jannah Hotels &Resorts
  • United Arab Emirates - Dubai
  • My current job since January 2015

Plan, develop and direct marketing efforts for the brand.
Create strategies to take advantage of market opportunities.
Manage external marketing partners such as advertising agencies, digital marketing firms and production companies.
Assist integration of campaigns with brand consistency
Analysis of sales data to update the brand determine new strategies.
Marketing budget for all properties under the brand group.
To manage and communicate hotel communication plan to ensure all communications is targeted at the right audience and delivered on time.
Responsible for tracking campaign success to understand the return of investment of each activity and aid future plan through effective reporting.

MANAGER CLIENT SERVICES at INTERFLOW
  • Pakistan - Lahore
  • December 2010 to July 2014
CREATIVE AND COMMUNICATIONS MANAGER at VELOCITY COMMUNICATION - PAKISTAN
  • Pakistan
  • May 2008 to January 2010
CREATIVE MANAGER at OGILVY PAKISTAN
  • Pakistan
  • October 2003 to May 2008
ASSIATANT EDITOR at FAQ QUARTERLY - FASHION MAGAZINE
  • Pakistan
  • February 2001 to August 2003

Education

Master's degree, MASS Communications
  • at UNIVERSITY OF PUNJAB
  • July 2002

Specialties & Skills

Digital Marketing
Branding
Content Writing
SALES TO
Marketing Mix
AND MARKETING
CLIENT SERVICES
CONTRACT NEGOTIATIONS
MARKETING
PROMOTIONAL
PROPOSALS

Hobbies

  • swimming
    national champion