Shadi Al-Halawani, Regional Manager

Shadi Al-Halawani

Regional Manager

Heating and Air Conditioning Enterprises

Location
Saudi Arabia - Khobar
Education
Bachelor's degree, Power Engineering
Experience
24 years, 8 Months

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Work Experience

Total years of experience :24 years, 8 Months

Regional Manager at Heating and Air Conditioning Enterprises
  • Saudi Arabia - Khobar
  • My current job since January 2016
Senior Sales & Marketing Process Development Officer at UMS Co.Ltd
  • Saudi Arabia - Jeddah
  • My current job since October 2012

Designing, implementing and develop as a part of company supply chain management the company's DMS ( Dealer Management System ) to start company system functionalities for all business activities in sales and after sales services
Build and develop with consultant team all required documents for DMS data base, such
as Sales invoices, Job cards, service contract, service estimate, parts request…..etc.
Execute market research to ensure our sales protocol is consistent with the company's market
Organizing New Model Launch and Road Shows in metro cities & remote areas.
Products line documentation and summaries of key data, development of brochures
, quote sheet and tools needed by sales staff to sell .
Work with senior management to design and implement a prospecting/client contact system .
Designing, implementing and develop as a part of company supply chain management the company's WMS (Warehouse Management System) to start company system functionalities of all inventory stocking, picking processes.
Training New sales person about product specification & market Knowledge
Analyzing daily, weekly &monthly reports received from the front line sales team and setting up action
plans accordingly, Submitting summarized reports to SHACMAN on weekly & monthly basis.
Visit clients with the sales person to measure their satisfaction levels.
Coordinate with Top management to synchronize marketing goals with the organizational objectives
Creation & execution of Advertisement & promotional campaigns (Magazines/ Online Digital advt /LED/ Newspaper advertisements / Directories advt./ Updating Brochures)
Keeping track of competitors' activities, conduct market research and surveys as an ongoing
process for product development.

Marketing Manager at Al-Baroudi Group
  • Syria - Homs
  • May 2009 to September 2012

Design and develop company's protocol for business activity including Develop all documentation to
support sales, such as invoices , purchase agreement, warranty contract, financing options
Execute market research to ensure our sales protocol is consistent with the company's market
Products line documentation and summaries of key data, development of brochures
, quote sheet and tools needed by sales staff to sell .
Work with senior, management to design and implement a prospecting/client contact system.
Supervision overall production line monitoring and keeping production
on series production mode
Controlling & Implementing the Marketing Budget.
Improving the overall customer relationship, delivering reliable customer support and service.
Tracking projects & tenders in SYRIA with the intention of generating Sales Leads.

Heavy Equipment assistant branch and sales manager at KOMATSU
  • Saudi Arabia - Dammam
  • January 2003 to September 2008

Search and create solutions to improve on the sales process for the company to continue to grow and capture market share beside constantly evaluate each and every sales campaign to find out new opportunities are available in the region, seek referrals from happy customers, and foresee what can be done better for coming planes .
Planning and acting the frequently Company's field Sales Campaigns
in order to maximize the efficiency of the sales force..
Reporting a variety of issues, including: new projects, progress towards goal achievement, sales forecasts, sales revenue, new projects, and various other business-related requests..
Manage contract negotiations and business agreements with clients as needed
(especially Armco, municipalities, ministries ...etc.)

Establishing and maintaining healthy relationships with suppliers In order to get the best
possible deals and maximize earnings, and being in good standing with our suppliers.

Locate top suppliers and establish connections to stay in contact and maintain the relationship.
Working in teamwork for planning, researching and implementing tasks in order
to develop company's market shares.
Monitoring sales data to track information like sales trends and marketing techniques
in order to see what works and which areas need improvement.
Responsible for finding new clients in eastern province, distributing promotional items and advertisements.
Excellent communication and problem-solving skills, understand the economic
principles of supply and demand, and capable of making important decisions

Updating and exchanging technical information with KOMATSU executive related to
market and competitors situation.
Customers claims in corporation with service and spares department updated to KOMATSU - JAP
Organizing campaigns 3 S (Sales, Service, Spare parts) as follows:
* Inspect all komatsu construction machines at sites by komatsu maintenance tools
* Prepare the maintenance report to the clients
* Recommend the necessary spare parts according to the reports

Sales Engineer at KOMATSU
  • Saudi Arabia - Dammam
  • January 1999 to January 2003

Well understanding of customer's requirements and presenting appropriately to make a sale;
maintaining and developing relationships with existing customers in
person and via telephone calls and emails and visits;
Frequently calling to arrange meetings with potential customers to prospect for
new business;
Responding to all communications as of emails, phone enquiries or others.
Acting as a contact between the company and its existing and potential markets;
Introducing & implementing the Japanese strategy to the local market.
Negotiating the terms of an agreement and closing sales;
Gathering market and customer information;
Representing the organization at trade exhibitions, events and demonstrations;
Negotiating on price, costs, delivery and specifications with buyers and managers;
Challenging any objections with a view to getting the customer to buy;
Advising on forthcoming product developments and discussing special promotions;
Creating detailed proposal documents, often as part of a formal bidding process that is
largely dictated by the prospective customer;
Liaising with suppliers to check the progress of existing orders;
Checking quantities of goods on display and in stock;
Recording sales and order information and sending copies to the sales office, or entering into
a computer system;
Reviewing gown sales performance, aiming to meet or exceed targets;
Gaining a clear understanding of customers' businesses and requirements;
Making accurate, rapid cost calculations and providing customers with quotations;

Attending team meeting and sharing best practice with colleagues.
Accurate and timely reporting of relevant product information to KOMATSU FACTORIES in JAPAN .

Education

Bachelor's degree, Power Engineering
  • at Aleppo university
  • July 1998

Mechanical engineering - Power systems ( internal combustion engine -Hydraulic systems. ....etc.)

Specialties & Skills

Languages

English
Expert
Arabic
Expert

Memberships

Syrian Engineers Association
  • Member
  • October 2010

Training and Certifications

Pre-Intermediat English Language (Training)
Training Institute:
The British Council
Date Attended:
November 1998
Duration:
42 hours
Methods Of Raising Efficency For Excellent Perfomance (Training)
Training Institute:
Syria-Hims-Baroudi Group
Date Attended:
February 2011
Duration:
12 hours
Microsoft Office 97 (Certificate)
Date Attended:
March 2001
Valid Until:
January 9999
Advanced Microsoft Office97 (Certificate)
Date Attended:
May 2001
Valid Until:
January 9999
CPP,CPE,Film Polymers Specification & Application (Training)
Training Institute:
Borouge Co.
Date Attended:
July 2010
Duration:
10 hours
KOMATSU-D475A-5 Operation & Maintenance (Training)
Training Institute:
KOMATSU
Date Attended:
March 2008
Duration:
18 hours
Methods Of Professional Customer Service (Training)
Training Institute:
Syria-Hims-Baroudi Group
Date Attended:
March 2011
Duration:
6 hours
Time Management (Training)
Training Institute:
Syria-Hims-Baroudi Group
Date Attended:
June 2009
Duration:
8 hours
KOMATSU D375A-5 Serivce & Operation (Training)
Training Institute:
KOMATSU
Date Attended:
March 2008
Duration:
8 hours
Internal Auditing (Training)
Training Institute:
SGS Syrian International Superintendance
Date Attended:
March 2010
Duration:
20 hours
Introduction for compation rollers machines ( BOMAG ) (Training)
Training Institute:
BOMAG Co
Date Attended:
July 2002
Duration:
50 hours
Customer service (Training)
Training Institute:
Syria- Hims - Chamber Of Commerce
Date Attended:
May 2010
Duration:
20 hours
Marketing Plan (Training)
Training Institute:
Syria- Hims Chamber Of Commerce
Date Attended:
January 2011
Duration:
30 hours
Sales team work & Time management course (Training)
Training Institute:
Syria-Hims-Chamber Of Commerce
Date Attended:
May 2010
Duration:
50 hours

Hobbies

  • Reading and Sports like football .