Shiham Mashoor, Sales & Service Officer Branch Banking

Shiham Mashoor

Sales & Service Officer Branch Banking

Mashreq Bank Dubai

Location
United Arab Emirates - Dubai
Education
Diploma, Marketing Management
Experience
20 years, 11 months

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Work Experience

Total years of experience :20 years, 11 months

Sales & Service Officer Branch Banking at Mashreq Bank Dubai
  • United Arab Emirates - Dubai
  • My current job since April 2015

Plan initiatives & Prospecting existing & new customer to the bank to the target market.
• Portfolio margin improvement of CASA, Personal Loan, Credit Card & Bank Assurance.
• Development of Relationship & Cross Selling, Retain Customers & Acquire New to Bank Customers.
• Documentation & follow up of customer appraisals until disbursement by Credit Initiating Centre.
• Ensure Service Standards & Adherence to banking policies & regulations.
• Adherence to AML, KYC, Customer Data Confidentiality compliance & procedures.
• Ensure banks corporate standards, terms of Image, Looks & Hygiene in the branch.
• Ensure Clean Desk Policy & Improve Service Quality.

Senior Personal Banking Advisor at Standard Chartered Bank
  • Sri Lanka - Colombo 1
  • August 2011 to February 2015

• Introduce and promote bank’s financial products and services to new and existing clients.
• Meet new corporate and retail clients and identify their financial needs.
• Meet existing customers & evaluate business/employee profiles & cross sell bank’s products & services.
• Conduct Marketing Campaigns & promotions to corporate clients.
• Attending to customer complaints and providing positive feedbacks by reviewing customer profiles in accordance with the bank’s compliance.
• Process security documentations in accordance with the with bank’s regulations.

Acting Junior Executive at Commercial Bank of Ceylon Plc
  • Sri Lanka
  • February 2005 to June 2010

• • Interviewing prospective clients & obtaining information from the clients.
• Call customer CRIB reports (Credit Information Bureau).
• Analysis of clients profiles pertaining to the financial needs.
• Expense analysis & Processing and Preparing Loan Appraisals
• Operating and working capital Analysis.
• Net worth & Cash Flow Analysis.

• Net worth analysis

Education

Diploma, Marketing Management
  • at University of Kelaniya Colombo Sri Lanka
  • June 2014

Branding, New Product Development, Essence of Marketing, Modern Management, Soft Skills in Marketing, Digital Marketing, Sales Management, Customer Communication, Finance for Marketers, Business Simulation

Diploma, Banking and Finance
  • at Institute of Bankers of Sri Lanka
  • September 2007
Diploma, Purchasing Management
  • at Institute of Supply & Materials Management
  • December 2004

Financial & Economic Conditions in Purchasing , Sourcing Supplier Evaluation & Selection , Cost & Price Reduction Methods, Legal Aspects or Purchasing, International Purchasing Principles of General Management.

High school or equivalent, G. C. E. Advanced Level
  • at Zahira College
  • August 2000

Got through the examination at Zahira College.

Specialties & Skills

Analytical Approach
Emerging Markets
Finance Sector
Relationship Marketing
Proposal Writing
Frontline Customer Service Public Relation
Online Marketing
Excellent Report Writing Skills
Analytical skills
Typing Speed - Touch System 60 wpm
Data Processing
Merchandising, Import Export, Local Purchasing
Excellent Communication Skills
Relationship Marketing

Languages

English
Expert
Tamil
Expert

Memberships

Institute of Bankers of Sri Lanka
  • Student Member
  • March 2007
Chartered Institute of Marketing
  • Associate Member
  • August 2015

Training and Certifications

Enterprise Resource Planning System SAP (Training)
Training Institute:
Lanka Equities Limited
Date Attended:
January 2003
Product Training, Lending & Credit Operations, Customer Care, Anti Money Laundering, Selling Skills (Training)
Training Institute:
Standard Chartered Bank
Date Attended:
August 2011

Hobbies

  • Reading, Browsing