Sr. Corporate Communications and Branding Person
Frost & Sullivan
Total des années d'expérience :2 years, 6 Mois
• Solely handled public relations and branding for four consulting verticals within Frost & Sullivan, generating consistently positive stories in major media including the, Economic Times, Business Standard, MINT, Wall Street Journal, CNET.com, New York Times, AP and many others.
• Managed media strategy for major business announcements including our expansion into the Middle Eastern market, strategic business alliances and new research findings.
• Created strong media interest around the company’s research reports in major trade shows around the country, generating hundreds of articles, managing press conferences, speaker engagements and other trade show communication activities.
• Single-handedly conceptualized and executed public relations campaigns and branding initiatives to affect a positive direction of growth in the Middle East market.
• Generated $ 300, 000 in free media coverage for the company by liaising with premium media houses across the region.
• Handled customer queries and complaints for the Glasgow unit of Cable & Wireless
• Consistently met enquiry targets throughout the six-month internship period.
• Indian Ambassador to the Harvard Extension Business Society. • Communication Chair and Sponsorship Committee Head for Harvard’s “Innovation in challenging times” conference.
• Primary consultant to Meta vision Systems a leading U.K based laser technology firm to check the feasibility of operations and market potential in the Chinese market. China is now the company’s largest market outside of the United Kingdom.