Account Manager(Digital Media Specialist)
Local Media FZCO
Total years of experience :28 years, 3 months
➡ Digital Media Specialist, Managing Digital Media, Social Media Conversation (SMC) SMP and SMK for clients
➡ Marketing and sales by providing input on leading edge digital media and social media solutions, websites, SEO Marketing, SEM Management and other supported endeavors
➡ Communicate with online audiences and deep understanding of what motivates people to engage with brands through various social media platforms.
➡ Building brand awareness, increased sales by developing high-level marketing strategy as well as executed in a hands-on approach.
➡ Developed consistent and compelling marketing campaigns across multiple media platforms (SEO, SEM, paid advertising, affiliate marketing)
➡ Track record of project management and delivery under tight deadlines. Took ownership and responsibility for projects and turns ideas into action plan and execution.
➡ Develop landing pages to align with search and display ad messaging, and to maximize conversion of prospects to leads
➡ Conduct quality control of each processing step from document collection to production department
➡ Continually track, monitor, revise, and optimize campaigns, ad groups, ad text, and landing pages.
➡ Making decisions and solving problems - Analyzing information and evaluating results to choose
the best solution and solve problems
➡ Create, verify and disseminate the job specifications to the client and production team
➡ Worked with third party suppliers and production department to support and improve digital
media projects
➡ Carry out product portfolio analysis and management for effective brand building
➡ Providing highly advanced and updated solutions time to time, with the changing market scenario
➡ Develop proposals that support digital media endeavors
➡ Monitor dialogue across designated social media channels
➡ Managed content flow and topic development
➡ Interface directly with clients about social media program
➡ Effective communication style and ability to build relationships internally and externally
➡ Website content management i.e. research, analyze and generate material (text, images and media) - for publication on the website.
➡ Thorough understanding and experience with web analytics, business analysis, data tagging & running reports.
➡ Promoting information about the website to target customers and partners.
➡ Contribute in project requirements & propose meetings to ensure accurate web metrics can be
obtained.
➡ Liaising with the Application Development Team.
➡ Carrying out quality assurance checks on content.
➡ Consultancy & Evaluation of customer requirements including site design/mapping.
➡ Off site training to customers in Application Handling, Uploading, Editing Content, Layout, Setting
up mail accounts, Hosting, Registrations etc.
➡ In-house training to sales personnel.
➡ Implement all the marketing activities, related projects, and reports.
➡ Identifying potential information related to products/services and updates the database and the
team with market information.
➡ Develop customer service policy, procedures, plans and implementation.
➡ Administrative support comprising assistance with presentations, preparation of quotations,
memos, invoices, project planning, and handle all enquires.
➡ Provide assistance to the team with their client meetings, business development liaison meetings.
➡ Multi-task to a high level.
➡ Provide consultancy based on the diverse computer courses; Educating the Candidates about various courses and handling DMR.
➡ Presentation of various computer courses/programs to the enquiries, walk-in customers, corporate sectors, professionals.
➡ Assigning the batch schedules, collection reports, moreover handling the candidates queries & ensure that candidate is satisfied & reporting to the higher authorities.
➡ Create awareness through Tele-marketing and follow-ups on a regular basis.
➡ Providing advice on resume, applications, job hunting and interview techniques
➡ Running small group sessions and presentations on all aspects of careers work and topics related to personal development
➡ Helping people to understand the current job market;
➡ Liaising and negotiating with other organizations on behalf of people
➡ Results-driven Technology Consultant with broad experience in planning, scheduling, coordinating and deploying various marketing activities coming under the system.
➡ Responsible for the marketing activities coming under the system.
➡ Handle the enquiries, guide them to select what they aspire, convert the enquires into admissions, maintain student details, their reports, accurate and timely MIS, monitoring calls, prepare defaulters, sending mailers batch scheduling, fee collection, day to day accounts and petty cash.
➡ Database generation through both tele-marketing and personal calls especially to colleges/schools.
➡ Coordinating with the marketing team for scheduling marketing activities.
➡ Ensureimplementationofqualitysystemwithinthecenter.
➡ Keeping the track of all the marketing and administrative activities for better service for the students.
➡ Develop Customer relations
➡ Negotiate vendor partnerships and capture new business opportunities.
➡ Monitoring6marketingexecutivesforvariouscallsandschedulingmarketingactivities.Oversaw their hiring, training and development. Promoted a work environment of open communication and team synergy.
➡ Database generation, tele-marketing, educating corporate sector companies (if required) with regard to the software requirements, suggesting better solutions for the companies marketing strategies there by increasing sales.
➡ Overall in charge of the system in the absence of Managing Director.
Worked effectively with diverse corporate groups and customers often in a liaison role.
Sourcing of new clients
Scheduling of Market Research & Analysis through MS Project.
Was in the team for coordinating in Management Consultancy. Scheduling and planning the same done using MS Project.
Arranging meetings with staff as well as clients.
Coordinating with the marketing team for scheduling marketing activities.
Client Servicing.
Telemarketing, follow-ups.
Personal calls if necessary to corporate companies.
The Professional Diploma in Digital Marketing is designed for developing or implementing an organisation’s online marketing strategy plan and effectively manage social media, display, search marketing and online advertising and marketing campaigns.
