Marketing & Events Manager
ALHOSN University
Total years of experience :20 years, 1 month
Marketing & PR:
1. Responsible for monitoring and overseeing the department’s activities and services as well as managing costs and assessing all the University marketing effectiveness;
2. Develops, executes and evaluates the University Marketing Plan and Budget to achieve the marketing communication objectives of the University;
3. Supports and guides the university’s communication strategies;
4. Develops reports on progress of marketing program;
5. Works closely with agencies to develop and improve University’s corporate communications;
6. Undertakes relevant market analyses with respect to the education sector in UAE to assess the effectiveness of University’s marketing efforts;
7. Develops a social media marketing plan on ALHOSN Facebook page, YouTube Channel, LinkedIn, Blackberry Messenger, WhatsUp IPhone, etc…;
8. Plans and executes public relations, media and advertisement campaigns;
9. Negotiates the annual contracts with media agencies;
10. Heads the editorial team of ALHOSN Newsletter;
11. Performs miscellaneous job-related duties as assigned.
Events:
1. Heads the Events team of ALHOSN Event Committee;
2. Schedules exhibitions, conferences, events and media events held by the University;
3. Responsible for ALHOSN Master Calendar, and events updates;
4. Event concept creation, e.g. themes, message, purpose;
5. Development, production and delivery of projects from proposal right up to delivery;
6. Delivering events on time, within budget, that meet (and hopefully exceed) expectations;
7. Setting, communicating and maintaining timelines and priorities on every project;
8. Communicating, maintaining and developing client relationships;
9. Managing supplier relationships;
10. Managing operational and administrative functions to ensure specific projects are delivered efficiently;
11. Providing leadership, motivation, direction and support to your team;
12. Travelling to onsite inspections and project managing events;
13. Being responsible for all project budgets from start to finish;
14. Ensuring excellent customer service and quality delivery.
15. Performs miscellaneous job-related duties as assigned.
Student Recruiting
1. Implement student recruitment activities to expand the prospective pool of undergraduate and graduate students to meet recruitment targets for undergraduate and graduate students.
2. Execute the institution’s overall recruitment schedule.
3. Maintain databases of prospective students through engagement in activities, exhibitions and visits.
4. Execute various student recruitment events, activities and exhibitions and drive the process of engagement with internal and external stakeholders.
5. Work closely with Student Services, academic departments.
6. Perform school visits and contact school administrators and counselors.
Student Admissions:
7. Maintaining, and using the electronic student admissions and records system to identify and recruit students.
8. Track and communicate with students during the application process, and to assist applicants in the admissions process;
9. Works to maintain the integrity of the student database in order to ensure complete accuracy for records, as well as to ensure compliance with the university admission standards.
10. Arrange school visit program to the Discovery Center.
11. Work with the Dean of Student Affairs to establish relationships with middle and high school administrators and counselors to co-develop projects that showcase and position science and technology, and AHU by extension.
12. Work with the Dean of Student Affairs to plan, execute and coordinate summer school programs and other project-based initiatives that take place on campus to present science and technology in a fun and attractive way to young minds.
Liaising and building relationships with a range of stakeholders, e.g. customers, suppliers and colleagues;
Developing advertising opportunities, which can involve placing adverts in national, regional and specialist publications or on the radio (depending on the organization and the campaign);
Maintaining and building contacts with the media;
Preparing photo shoots;
Managing the production of marketing materials, including leaflets, posters and Newsletters - this can involve writing and proofreading copy;
Arranging for the effective distribution of marketing materials;
Maintaining and updating mailing databases;
Organizing and attending events and exhibitions;
Securing sponsorship to assist with the publicity and funding of marketing projects;
Assist in organizing marketing campaigns;
Monitoring competitor activity;
Supporting the marketing manager and other colleagues;
Provide calendar scheduling for the Marketing Manager;
Provide general administrative support to the Marketing team; Complete additional tasks, as required.
1. Perform several secretarial tasks such as answer telephone, make appointments, book flights and make travel arrangements, handle traditional and online correspondence, send memos, greeting and attending clients;
2. Order and maintain office supplies;
3. Create and modify documents, make Power Point presentations if necessary, copy, print materials;
4. Maintain file records;
5. Translate documents;
6. Request jobs openings ads for the department, and contact candidates;
7. Attend meetings and be in charge of the agenda and meeting minutes;
8. Ensure maintenance at working place;
9. Handle the operating budgets and make sure not to exceed expenses;
10. Assist chairs during national and international events or conferences;
11. Check and maintain the data of the Business Department in the University website;
12. Conduct Internet research;
13. Give support to new employees and coordinate administrative volunteers;
14. Delegate responsibility to other suitable employees, as instruction from the Dean;
15. Maintain long term relationships with university staff, business partners, clients and members of community
16. Handle bachelor and master students inquires and applications;
17. Handle student’s complaints.
1. Screening telephone calls, enquiries and requests, and handling them when appropriate;
2. Meeting and greeting visitors including VIPs;
3. To be a main point of contact for the APAFA;
4. Organizing and maintaining the APAFA’s diary and making appointments;
5. Dealing with incoming email, faxes and post, often corresponding on b-behalf of the APAFA;
6. Typing from handwritten notes or from a Dictaphone
7. Typing minutes at meetings;
8. Synchronizing documents and ensuring that diary/contacts are available on various devices
9. Carrying out background research and presenting findings;
10. Producing high quality documents, briefing papers, reports and presentations;
11. Organizing and attending meetings and ensuring the APAFA is well-prepared for meetings and
events;
12. Arranging conference calls, often taking in to account different time zones;
13. Liaising professionally with students, suppliers and other ADM management and employees;
14. Devising and maintaining office systems, including data management, filing;
15. Arranging travel and accommodation for the APAFA and preparing complex travel itineraries,
liaising closely with the in-house travel team;
16. Arranging local transportation when necessary;
17. Undertaking any other duties as requested by the APAFA.
Operate telephone switchboard to answer, screen and forward calls, providing information, taking messages and scheduling appointments;
Receive payment and record receipts for services;
Perform administrative support tasks such as proofreading, transcribing handwritten information, and operating calculators or computers to work with pay records, invoices, balance sheets and other documents;
Greet persons entering establishment, determine nature and purpose of visit, and direct or escort them to specific destinations;
Hear and resolve complaints from customers and public;
File and maintain records;
Transmit information or documents to customers, using computer, mail, or facsimile machine;
Schedule appointments, and maintain and update appointment calendars;
Analyze data to determine answers to questions from customers or members of the public;
Provide information about establishment, such as location of departments or offices, employees within the organization, or services provided;
Keep a current record of staff members' whereabouts and availability;
Collect, sort, distribute and prepare mail, messages and courier deliveries;
Calculate and quote rates for tours, stocks, insurance policies, and other products and services;
Take orders for merchandise or materials and send them to the proper departments to be filled;
Process and prepare memos, correspondence, travel vouchers, or other documents;
Schedule space and equipment for special programs and prepare lists of participants;
Enroll individuals to participate in programs and notify them of their acceptance;
Perform duties such as taking care of plants and straightening magazines to maintain lobby or reception area.
Dealing with Different, Local and International Insurance Companies;
Having a Very Good Business Relationship;
Informing the Insurance Companies of Any Changes on Our System;
Supervising Insurance Department by Checking the Claim Forms For Any Missing Information Making Sure the Claim Have Attached All the Proper Document: (Medical Reports, Laboratory Report, Radiology Report, Picture ID of the Patient, Proper Signature of the Patient on the Claim Form, the Invoice with the Proper Price and Discount Agreed Between the Two Companies);
Getting in Touch with Different Companies On Shore and Off Shore Presenting the Profile of Our Company the Pricing and Discount we Offer at the Time of Transaction For the Satisfaction of Our New and Old Client.
Perform all nursing duties in accordance with the state Nursing Act specific to the state you are working in, while adhering to all facility policies and procedures;
Monitor patient progress and identifies any changes in status, acting on those changes to insure patient comfort and safety;
Assist physicians and all healthcare professionals caring for patient, always giving a complete and thorough report on patient status at end of shift/assignment;
Perform routine nursing care to assigned patients, while utilizing age specific and universal precaution practices at all times;
Practice patient teaching/training for patients and families;
Follow hospital policy when disposing of biohazardous materials, labeling and handling of all materials;
Actively demonstrate a working knowledge of nursing theory, techniques, principles, and practice in order to holistically care for the patient;
Communicate with all staff, patients, and families with excellent written and verbal skills;
Consistently seek educational tools in order to broaden knowledge base of various age groups, diseases, and best practices;
Handle and be knowledgeable of all medical equipment utilized in the care of the patient;
Perform various sensory requirements such as; vision, speech, smell, touch, manual dexterity, fine motor skills, and hearing in order to assess and treat the patient accurately;
Comply with all facility policy and procedure, while upholding the high expectations of Angel Healthcare;
Accountable and responsible for each specific patient assigned while under direct supervision of the facilities Charge Nurse and/or House Supervisor;
Punctual and dependent for assigned/confirmed shifts.
Master in Business Administration (General Management), ALHOSN University, UAE, Abu Dhabi, 2011 to 2013 with a GPA: 3.82
Bachelor of Business Administration (International Business), ALHOSN University, UAE, Abu Dhabi, 2008 to 2011, with a GPA: 3.91 (Magna Cum Laude)
Diploma in Nursing, Institute of Nursing, Abu-Dhabi, September, 2003 to August 2008, with Very good.
Completed High School, Palestine Girls’ School for Secondary Education (Public), total 95.9%, Abu Dhabi, 1993 to 2003.
