Corporate Communications Executive
ProgressSoft Corporation
Total years of experience :18 years, 2 months
- Public Relations; from writing newsletters to writing press releases and publishing them amongst local and regional media (printed and online media), writing marketing related website content, maintaining a strong relationship with the media representatives and editors, arranging for interviews and case studies publishing in regional and international magazines.
- Brand Management; I have done a lot of research in that field and implemented a small deal of it related to internal branding and employee awareness, loyalty, belonging and commitment to the firm and its vision and mission and also marketing the corporate identity.
- Event Management; handling all issues related to my firm’s participation in regional and international exhibitions in the financial services industry. Booth construction and supervision, communication with contractors and event management from the beginning until the actual end of the show, public relations and communication with the media covering the event and outside the event, managing catering, marketing literature, writing press releases and content of the invitations for the event and such.
- Prospect List Coordination; managing the existing database of prospect clients and keeping it up to date in terms of contact details for each institution. With that comes along the task of compiling purpose-oriented lists where a certain list would serve for one designated occasion or event or marketing purpose, this of course includes combining different lists, erasing duplicate entries, and verifying the format of all entries so that no errors occur during the process of sending a newsletter or an invitation.