Yezen Asphoor, PR & Communications Supervisor

Yezen Asphoor

PR & Communications Supervisor

The Royal Society

Location
Jordan - Amman
Education
Master's degree, Business and Public Administration
Experience
10 years, 5 months

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Work Experience

Total years of experience :10 years, 5 months

PR & Communications Supervisor at The Royal Society
  • Jordan
  • My current job since June 2019

Help in develop the organization’s social identity and develop a strategy to promote and effectively implement it within the association
•Have a role in planning and executing the society activities
•Supervise the department staff to develop and implement a strategy for membership programs and to find clear mechanisms to collect support and greater activity for members
•Manage all the royal society social media platform. (Facebook, Instagram, Twitter…)
•Write and the monthly newsletter content in English and Arabic
•Annual Coordination with all the administrative departments for necessary projects funding-
•Managerial role when necessary
•Write and amend society news, annual reports, and official society magazines.
•Organize events, conferences, seminars, forums and exhibitions and makes arrangements with reserves managers and coordinators
•Contribute to the writing of reports proposal and following the execution of the proposals relating to public relations, media and making necessary reports.
•Write success stories and case studies that relates to animals, plants, forums, events, reserves and the society.




Electronic Health Solution (EHS) Hakeem Program
Senior Marketing and Communications Specialst Apr2016 _ June2019 Amman, Jordan
Main Duties:
•Develop the company’s communication plans based on its objectives, activities, and outcomes
•Provide support in communicating the corporate image through branding activities
•Assist with a variety of Communications projects including the creation of PowerPoint presentations, light copywriting and program promotions.
•Manage and coordinate marketing campaigns for the automated sites and initiatives such as the initiating of a new program ( Huda ) shortly
•Achieve satisfactory surveys that reflect the patients and the end users satisfaction for EHS sites.
•Coordinate with the PR agency and media representatives for conferences, press releases, events for the company’s initiatives such as Hakeem Academy competition, ELM online Library.
•Sites visit for installing the marketing materials ( Plexi, Posters, etc… ) in all the kingdom governorates and other task assigned such as collecting testimonials from patients, end users
•Assist the Marketing and Communications Manager in the planning and execution of the overall communications strategy.
•Manage implementation and distribution of communication tools to external audiences including giveaways, newsletter etc...
•Actively work with Project/Product Managers to determine cost estimates and timing for communication projects.
•Stay current with industry practice on marketing communications using knowledge to impact communication tactics.
•In charge of EHS sites (Scouting, planning, and implementation of marketing materials)
•Manage EHS Social Media Platforms (Facebook, Twitter, LinkedIn ….)
•Coordinate with the department managers for initiating and executing the training and educational programs in the health facilities which adapts Hakeem program
•Evaluate the executed training and educational programs of the adapted Hakeem program in the health facilities.
•Develop the program criteria and content to match with the needs of developing content and training materials
•Direct essential and optional research and review discoveries for new projects relating EHS programs

KING HUSSEIN BIN TALL DEVELOPMENT ZONE - Mafraq Development Corporation.

Marketing Coordinator at Amman, Jordan
  • Jordan
  • March 2008 to July 2011

Develop communication objectives and communication plans.
•Compose, edit, design, record, and produce publications such as newsletters, leaflets, and brochures.
•Modify the methodology for approaching new business opportunities.
•Identify marketing initiatives by targeting new customers and developing segmentation plans which increased the profit of the organization.
•Build bridges between the marketing department and VIP Clients ‘Investors’.
•Act as a bridge between the company and the local and International clients and partners.
•Managing the renting process for the tenants at King Hussein Business Park

Sales & Events Coordinator at AMMAN WORLD TRADE CENTER
  • June 2004 to August 2006

Develop and manage all aspects of the membership recruitment and retention program as well as providing administrative support.
•Manage the operational processing of new member solicitations, member renewals, and membership materials management.
• Maintain the membership database, generating reports, developing and executing the new membership solicitation plans of AWTC.
• Research prospective members and sponsors.
• Process new member applications and dues renewals.
• Generate invoices as necessary, relating to membership dues renewals.
• Maintain membership materials inventory.
•Create a coalition of 18 Public Private Partners.
•Facilitate the whole process among the institutions involved.
•Deal with local and international media.
•Coordinate among the coalition of 18 organizations.

Education

Master's degree, Business and Public Administration
  • at University of Exeter
  • January 2014
Bachelor's degree, Business Administration
  • at Al Ahliyya Amman University
  • July 1998

Amman Academy

Specialties & Skills

Management
Public Administration
Communications
Marketing
MANAGEMENT
MARKETING
NEWSLETTERS
RESEARCH
ADMINISTRATIVE SUPPORT
BRIDGES
BROCHURE DESIGN
CUSTOMER RELATIONS
DATABASE ADMINISTRATION
EDITING

Languages

Arabic
Expert
English
Expert
French
Expert

Training and Certifications

• PMP Certification Preparation Serious Game Program (Training)
Training Institute:
Process & Smith
Date Attended:
November 2016
Duration:
40 hours
• CDS Diploma Certificate Certified Digital Marketing and Social Media Practitioner (Certificate)
Date Attended:
September 2019