Coordinator, Public Relations and Marketing
Viva1960
Total years of experience :3 years, 2 Months
• Tracked and reported on marketing campaign responses.
• Used online and offline marketing to generate leads, increase visibility and drive
sales growth.
• Produced compelling brochures and flyers aimed at effective promotion and broad
distribution.
• Planned and executed internal and external marketing events with different
organization such as GUC and Coca-cola.
• Analyzed and reported on KPIs to validate and demonstrate success of marketing
campaigns.
• Improved website visibility through development and implementation of SEO
strategies for increased traffic.
• Established relationships with key stakeholders and media outlets to secure press
coverage and increase rapport and trust.
• Consistently upheld and enhanced the company's reputation and positive image in
its served markets.
• Optimized email campaigns to increase open and click-through rates.
• Created and managed social media campaigns to increase brand engagement.
• Overseen internal, external, and crisis communications.
• Forged connections with a range of celebrities, including Malak Quora, Aya Samaha,
and Dayana Hesham, to establish collaborative ventures.
• Devised content strategy to effectively engage target audiences.
• Identified target audiences to analyze characteristics, behavior and media habits.
• Composed daily content marketing pieces for social media platforms and helped
build corporate presence on Facebook, and Instagram.
• Responded to and engaged with customers on social media pages to promote
products and services.
• Streamlined operations and prioritized tasks, allowing senior staff to increase
productivity.
• Greeted arriving visitors, determined nature and purpose of visit and directed
individuals to appropriate destinations.
• Implemented and supervised office systems to ensure efficient handling of
documentation.
• Updated and maintained confidential databases and records.
Media Department (t.v and radio )
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