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Ahmad Serhal, Branch Manager

Ahmad Serhal

Branch Manager·Nagwa Cafe

Kuwait

Bachelor's degree, Business And Marketing

Work experience

Total years of experience: 5 years, 8 months

Branch Manager

December 2021 - Present

Nagwa Cafe

Al Kuwait, Kuwait

December 2021 - Present

+ Develop and implement strategies to achieve monthly,
quarterly, and annual sales targets by analyzing past
performance and identifying growth opportunities.
« Track sales metrics regularly, identify underperforming areas,
and collaborate with the team to enhance performance
through data-driven decisions.
+ Train and coach staff on customer service standards to ensure
exceptional interactions and address service gaps promptly.
+ Resolve escalated customer complaints efficiently to maintain
loyalty and uphold the stores reputation.
+ Design and maintain visually appealing store layouts and
displays aligned with company guidelines to attract customers
and boost sales.
+ Recruit, onboard, and train new employees, ensuring they are
well-versed in store policies, products, and procedures.
+ Create balanced staff schedules that meet operational needs curing peak and off-peak hours while optimizing labor costs.
+ Conduct performance reviews, provide constructive feedback,
and recognize top-performing employees to foster a motivated
team.
+ Oversee inventory processes, including ordering, restocking,
and auditing, to minimize shrinkage and maintain stock
accuracy.
+ Build strong relationships with suppliers to ensure timely
deliveries, negotiate favorable terms, and address supply chain
issues proactively.
+ Implement and enforce operational policies covering cash
handling, safety protocols, and loss prevention measures.
+ Monitor and manage operational expenses such as payroll and
utilities, ensuring cost efficiency without compromising quality.
+ Collaborate with marketing teams to execute promotions,
track campaign success, and tailor strategies based on
customer feedback
+ Analyze customer preferences and competitor trends to refine
store strategies and stay competitive in the market.
+ Prepare detailed reports on sales, stock, employee
performance, and financial metrics, ensuring compliance with
company policies and local regulations.

Company industry:
Catering, Food Service, & Restaurant
Job role:
Management

Branch Manager

December 2021 - Present

Nagwa Cafe

Sharq, Kuwait

December 2021 - Present

Company industry:
Catering, Food Service, & Restaurant
Job role:
Management

Area Manager

December 2018 - January 2020

Al Danah Fisheries

Al Kuwait, Kuwait

December 2018 - January 2020

+ Track sales metrics regularly, identify underperforming
areas, and collaborate with teams to enhance performance
through data-driven decisions.
+ Conduct store visits to ensure compliance with company
policies, operational standards, and local regulations.
+ Recruit, onboard, and mentor store managers and
employees, ensuring they are well-versed in policies,
procedures, and leadership expectations.
+ Foster exceptional customer service across all stores by
training staff, addressing feedback, and resolving escalated
customer complaints promptly.
+ Design and maintain visually appealing store layouts and
displays to attract customers and boost sales.
+ Create balanced staff schedules to optimize labor costs
while meeting operational needs during peak and off-peak
hours.
+ Conduct performance appraisals, provide constructive
feedback, recognize top-performing employees, and
identify opportunities for team growth.
+ Monitor inventory levels, oversee ordering and restocking
processes, and conduct audits to minimize shrinkage and
maintain accuracy.
+ Build strong relationships with suppliers to negotiate
favorable terms, ensure timely deliveries, and address
supply chain issues proactively.
+ Collaborate with marketing teams to plan and execute
regional campaigns, track their effectiveness, and adapt
strategies based on customer feedback and market trends.
+ Implement and enforce operational policies covering cash
handling, safety protocols, and loss prevention measures.
+ Monitor and manage operating expenses, such as payroll
and utilities, to ensure cost efficiency without compromising
quality.
+ Support new store openings by overseeing hiring, training,
and operational setup to ensure a smooth launch.
+ Prepare and present detailed reports on sales performance,
inventory, employee productivity, and financial metrics for
senior management

Company industry:
Food & Beverage Production
Job role:
Management

Education

European Global School University - Kuwait

June 2018

June 2018

Bachelor's degree, Business And Marketing

Kuwait

European Global School University - Kuwait

January 2018

January 2018

Bachelor's degree, Business Administration And Hospitality Management

Kuwait

Skills

Customer Service
Expert
Customer Service
Expert
Sales
Expert
Sales
Expert
Management
Expert
Management
Expert
COMPLEX PROBLEM SOLVING
Intermediate
COMPLEX PROBLEM SOLVING
Intermediate
CUSTOMER SERVICE
Intermediate
CUSTOMER SERVICE
Intermediate
INDUSTRIAL EQUIPMENT
Intermediate
INDUSTRIAL EQUIPMENT
Intermediate
INVENTORY MANAGEMENT
Intermediate
INVENTORY MANAGEMENT
Intermediate
MARKET ANALYSIS
Intermediate
MARKET ANALYSIS
Intermediate
RETAIL EXPERIENCE
Intermediate
RETAIL EXPERIENCE
Intermediate
RETAIL OPERATIONS
Intermediate
RETAIL OPERATIONS
Intermediate
SALES
Intermediate
SALES
Intermediate
STRATEGIC PLANNING
Intermediate
STRATEGIC PLANNING
Intermediate
TEAM LEADERSHIP
Intermediate
TEAM LEADERSHIP
Intermediate

Languages

English
Intermediate
Arabic
Native Speaker