General Tradinional Trade Channel Manager
Arabian Trading Supplies
Total des années d'expérience :24 years, 1 Mois
Duties & Responsibilities
• Independently, lead, motivate and manage distributors across the region to achieve company objectives
• Meticulously and accurately manage all expenses and budgets
• Prepare regular sales forecasts, value adding analysis and market intelligence updates to management Reporting / internal and external performance reviews
• Develop and maintain pricing model and structure
• Closely monitor sales to ensure distributors meet sales targets
• Work closely with the local marketing team to develop and execute marketing initiatives
• Provide strategic plans and leadership for driving long term growth in the region
• Implement logistic process
• Effectively communicate business status to management via professional reporting and marketing intelligence gathering Market / Trade visits
• A proven track record of sales achieving in FMCG company.
• The ability to achieve the growth rate in annual sales, according to plans and forecast
• Manage, develop and grow specific Key Accounts by developing business programs supported with performance related to the BDAs.
• Objective setting and account planning
• Monitor performance and compliance to BDAs, taking corrective action where appropriate
• Building effective team.
• Develop organization capacity
• Establish & negotiates BDAs within company’s policies & budget.
•High commitment and ability to solve problems.
• Mange local compliance
o Pricing
o Distribution
o Investments
Job Responsibilities
* Develop and implement geographical district of Distribution plans which meets the objectives of the divisional Trade marketing & Distribution plan and is in line with brand strategy and the needs of the trade .
* Manage key trade customers in the branch zone through the development and implementation of Customers Plans (mainly Wholesale and Key Retailers) through regular communication with these customers to maximize volume and share performance of different Company brands.
* Manage and develop distribution expansion plans when applicable within the geographic assigned zone of the branch ensuring best execution of Trade and brand activities as per Cycle objectives and overall branch plans.
* Achieve Company overall distribution objectives of Availability, in store visibility, Trade Contracts,
* Supporting and following up on the People, Tools and Processes that are available in the branch to use all of these resources as most efficient for achieving Customer Satisfaction in the respective zone.
* Manage and develop an efficient and effective Distribution team through on-job training, motivation and staff development in order to achieve distribution execution standards
* Manage the distribution of company brands within the branch zone
* Establish close working relationships with the trade in order to gain high levels of trade Support and loyalty whilst enhancing understanding of the trading environment.
* Keeps Area Sales Supervisors fully informed through formal and informal communication at all times of objectives, progress and future action plan in order that effective planning and in-market activities can be implemented.
* Provide branch sales and overall information and reports on performance and Key Customers to ensure that the Top Management and the consumer marketing team are fully informed at all times.
* Ensure full understanding of branch budget with close follow up on spending as per Company guidelines
Sales Manager, Est Delta and the Suez Canal. Wholesale and Retail industry. And the management Targets disributors
- To exceed and deliver the annual forecasted budget by finding ideas to maximize the sales.
- Drive the Distribution in order to increase the market share (numeric and weighted).
- Building effective team through recruiting, coaching & training the most effective individuals.
- Conducting and implementing the contracts with the consumers.
- Building a good relationship with the key person in each account.
- Preparing and implementing the events of the marketing calendar in each account.
- Follow the sales team as well as the merchandising team through their KPI’s.
- Insure the visibility and the share of the planograms and the visual elements that support the products.
- Monitor & collect the compotator’s activities in order to be having the advance and advantage action in the market.
• achieving the annual target (Value & Volume) Of distribution target horizontal & vertical wise.
• Select, train and develop quality employees in a diverse environment to deliver the highest standards as per company guide line across the retail locations.
• To implement the security company policy in order to prevent the loss and shrinkage.
• Dealing with the day to day tasks in order to keep a smooth working flow.
• Initiatively to develop problems solutions.
responsibilities:
- To exceed and deliver the annual forecasted budget by finding ideas to maximize the sales.
- Drive the Distribution in order to increase the market share (numeric and weighted).
- Building effective team through recruiting, coaching & training the most effective individuals.
- Conducting and implementing the contracts with the consumers.
- Building a good relationship with the key person in each account.
- Preparing and implementing the events of the marketing calendar in each account.
- Follow the sales team as well as the merchandising team through their KPI’s.
- Insure the visibility and the share of the planograms and the visual elements that support the products.
- Monitor & collect the compotator’s activities in order to be having the advance and advantage action in the market.
• achieving the annual target (Value & Volume) Of distribution target horizontal & vertical wise.
• Select, train and develop quality employees in a diverse environment to deliver the highest standards as per company guide line across the retail locations.
• To implement the security company policy in order to prevent the loss and shrinkage.
• Dealing with the day to day tasks in order to keep a smooth working flow.
• Initiatively to develop problems solutions.
73%