Consultant- Promotion and Branding
shoppersbd
Total years of experience :15 years, 7 Months
- Developed and implemented promotional strategies to enhance brand visibility and increase customer engagement.
- Developed and managed digital marketing initiatives on a variety of channels, which increased website traffic by 30% and sales by 20%.
- Conducted market research to identify target audience preferences and trends, enabling the company to tailor marketing efforts effectively.
- Collaborated with the creative team to design and execute visually appealing promotional materials and advertisements.
- Analyzed campaign performance using Google Analytics and social media analytics tools, optimizing strategies for maximum impact.
- Successfully launched and managed influencer marketing campaigns, driving brand awareness and generating a significant increase in social media followers.
- Developed partnerships with complementary brands and influencers, resulting in cross-promotional opportunities and expanded customer reach.
- Implemented customer loyalty programs and referral initiatives, leading to increased customer retention and new customer acquisition.
- Monitored customer feedback and reviews, addressing any concerns promptly, and maintaining a high level of customer satisfaction.
- Contributed to the development of the company's brand guidelines and ensured consistent brand messaging across all channels.
- Developed and executed creative branding strategies to enhance the company's visibility and reputation in the photography and art industry.
- Conceptualized and designed visually captivating marketing materials, including brochures, catalogs, and promotional campaigns, resulting in increased brand recognition and customer engagement.
- Collaborated with photographers, artists, and curators to curate and showcase impactful exhibitions, attracting a wider audience and generating positive media coverage.
- Implemented effective social media marketing strategies, resulting in a significant increase in followers, engagement, and website traffic.
- Managed the company's website and ensured a user-friendly interface, optimized for search engines, resulting in improved online visibility and organic traffic growth.
- Conducted market research and competitor analysis to identify emerging trends and opportunities, enabling the company to stay ahead of the competition.
- Developed and maintained strong relationships with clients, artists, and industry influencers, fostering partnerships and collaborations.
- Organized and coordinated successful art events and workshops, contributing to the company's reputation as a leading platform for photography and art.
- Implemented branding guidelines and ensured consistent brand messaging across all communication channels, maintaining a strong and cohesive brand identity.
- Developed and executed strategic business promotion plans to expand the company's client base and increase revenue.
- Identified target markets and conducted market research to understand customer needs and preferences, enabling the company to tailor its offerings effectively.
- Created compelling marketing collateral, including brochures, flyers, and presentations, showcasing the agency's capabilities and attracting new clients.
- Established and maintained strong relationships with key clients, understanding their requirements and providing tailored solutions to meet their design and printing needs.
- Collaborated with the creative team to develop innovative design concepts and ensure high-quality output for clients' projects.
- Actively pursued business opportunities through networking events, industry conferences, and online platforms, resulting in a 20% increase in client acquisitions.
- Conducted competitor analysis to stay informed about market trends and pricing strategies, enabling the company to remain competitive in the industry.
- Managed website and blog post, generating engaging content and increasing brand visibility, leading to a 25% growth in online inquiries.
- Implemented customer feedback mechanisms and conducted customer satisfaction surveys, resulting in improved client satisfaction and retention rates.
- Assisted in the development of new service offerings and packages, aligning them with market demands and customer preferences.
Bachelor of Social Science (B.S.S) Session: 2008-2009 University: National University of Bangladesh Result: Third Division
Higher Secondary Certificate Examination College: Thakurgaon Road College Mejor: Business Studies Session: 2005-2006 Result: GPA 2.5 out of 5