Digital Marketing Specialist
Selica International Ltd for Innovation and Evolution
Total years of experience :5 years, 1 Months
- Developed and executed marketing strategies effectively.
- Analyzed markets and evaluated competitor activities.
- Ensured brand consistency and image enhancement.
- Created marketing materials and informative collateral.
- Generated, tracked, and nurtured leads efficiently.
- Organized diverse marketing events and workshops.
- Managed marketing budgets efficiently for ROI maximization.
- Provided leadership and guidance to the marketing team.
- Monitored and adjusted campaigns to enhance performance.
- Ensured regulatory compliance in all marketing materials.
- Adapted content for global and local markets with precision.
- Developing and managing digital marketing strategies with our clients and helping them achieve their digital marketing goals.
- Agreeing with clients on marketed products and designing marketing campaigns.
- Setting social media plans upon clients' objectives and online market research.
- Stay up-to-date with changes in all social platforms ensuring maximum effectiveness.
- Organizing and assigning tasks to the executive teams.
- Identifying winning products for each client.
- Acting upon the website's insights to adjust and enhance the action plan.
- Working with the creative team to brainstorm new and innovative content strategies and ensure the delivery of the ideas.
- Train co-workers to use social media in a cohesive and beneficial way.
- Create, design, and publish content on social media channels like Facebook and Instagram.
- Analyzing audience preferences and discovering current trends.
- Create engaging content.
- Design posts to sustain readers’ curiosity and create buzz around new products.
- Facilitate online conversations with customers and respond to queries.
- Report on online reviews and feedback from customers and fans.
- Develop an optimal posting schedule, considering web traffic and customer engagement metrics.
- Suggest new ways to attract prospective customers, like promotions and competitions.
- Assisting in the preparation of RFQs, purchase orders, and updating the procurement database.
- Review/Revise the procurement procedures for compliance with ISO standards and update KPIs (Key - Performance Indicators) as per audit requirements.
-Check with the end user for specifications or changes in the items.
- Review of tender documents and contracts.
- Negotiate in terms with suppliers and compare the cost of freight to decide a better Inco-term.