Abhilash Rajan

• Strategized marketing to attract international clients and projects.
• Managed marketing projects on both entry strategy and growth strategy.
• Communicated with clients to understand and document the business objective.
• Writing reports and making actionable recommendations.
• Monitor and forecast marketing and sales trend.
• Co-ordinate between the client and the project Directors.
• To keep a track of “industry vertical quota” as per agreement.
• Guiding team to ensure on target delivery.

Key Strategic Achievements

• Played a pivotal role in the transformation of this organisation from a ‘start up’ to a mid level NCR based third party MARKET RESEACH AGENCY.
• Set the benchmark for both marketing and business development team which helped the organisation take giant steps in both attracting and retaining clients.

Providing Highly strategic and tactical leadership as CORPORATE SALES MANAGER for this company engaged in the business of distribution of brands like CASIO, OPTOMA, KARCHER, TARGUS, VALERA, BEYERDYNAMIC, JIFFY and OEM brand ZENAN, under which they have complete range of home appliances, in DOHA, QATAR having total staff strength of 80.

• Responsible for achieving agreed sales targets.
• Manage the Team, assign targets and monitor their performance to achieve sales and marketing objectives of the company for respective Sectors.
• Responsible for making sure that all the brands are pitched to their prospective buyers at the right time, while creating a database of clients from different industries.

Started as Business Development Manager and went on to become Sales Manager of this start up venture engaged in the business of MARKET RESEARCH and was instrumental in its growth. Scope of work, Primarily being B2B operations.

• Strategized marketing to attract international clients and projects.
• Managed marketing projects on both entry strategy and growth strategy.
• Communicated with clients to understand and document the business objective.
• Writing reports and making actionable recommendations.
• Monitor and forecast marketing and sales trend.
• Co-ordinate between the client and the project Directors.
• To keep a track of “industry vertical quota” as per agreement.
• Guiding team to ensure on target delivery.

Handling key accounts (dealers) of this company engaged in the business of consumer electronics with the brands like LG and Olympus.
Managing the team of merchandisers to achieve the monthly targets.

Responsible for enhancing profitability, sales, and market share through and implementation of strategic and tactical sales plans for promoting the sales of SONY/ CASIO BRAND OF CONSUMER ELECTRONICS PRODUCTS in the territory of Dubai through Dealer Channel Network.

• Spearheaded and grew Annual sales to AED. 12 Million By promoting the sales of full range of CONSUMER ELECTRONICS surpassing all management expectations and forecasts.
• Ensure the effective implementation of channel management strategies, consumer promotion activities including yearly business plan for the area for promoting the sales of SONY / CASIO Products through Channel Partners.
• Provided marketing / technical / financial support to Channel Partners for increasing the market share, product visibility, sales growth and profit for SONY / CASIO products.
• Analyzed sales statistics in order to formulate policy and to assist Channel Partners in promoting sales.
• Developed and maintained long-lasting business relationship with the Channel Partners and acted as Jumbo’s prime contact with the Channel Partners.
• Maintained market share of products and business development by analyzing and cross checking competitors’ activity.

Worked on a U.S. project, and was responsible for handling in bound calls from U.S. customers. Provided them with the technical support on an accounting software.

Responsible for closing the deal, after negotiation with top management for the sales of Weighing scales used for industrial purpose. Job profile included continuous follow up with factory managers and purchase managers followed by final round of negotiation with the top management. Worked in the industrial regions of Tamil Nadu.