Sales and Marketing Supervisor
Smarty
Total years of experience :11 years, 9 Months
• Supervised day to day of the sales processes.
• Built relationships with existing clients in an attempt to increase their current spend.
• Coached and assisted in development of new team members.
• Consulted and negotiated with prospective clients for new business opportunities.
• Increased the company’s sales by 27% in 8 months
• Analyzed sales activities, marketing campaigns, organizations, customer, pricing and competitors in detail, with charts, graphs and explanatory texts
• Reduced friction in the sales process, increase team efficiency and drive sale excellence
• Successfully planned and coordinated of product launch in order to satisfy market requirements.
• Implemented marketing initiatives, campaigns and strategies to promote products and brand name to potential customers
• Ensured client`s needs are met in a timely and cost effective manner.
• Find and prioritize new avenues of distribution, business development
• Motivated and organized relevant market data which shared by sales staff
• Ensured internal communication was efficient throughout company, sales, marketing and customer support
• Conducted customer surveys to analyze the demands of the market
• Liaise with moving operations, customer services reps, sales and crew leaders in order to stay up to date on customer needs
• Monitored documentation for incoming and outgoing shipments
• Tracked consumer trends and new developments in order to utilize the information for business improvement
• Collaborated continuously with Market research team to conduct focus groups and consumer labs for better product/consumer understanding and to ensure an efficient development of our products
• Participated in development and implementation of promotional activities and special events within assigned territory.
• Implemented new tools of communication through consumer engagement programs, in order to create brand awareness, spread brand values.
• Conducted HORECA census. Consolidated and analyzed information on HORECA profiles.
• Participated in development and implementation of POSM(Point of Sales Materials) properly at HORECA.
• Ensured internal communication was efficient throughout company; sales, marketing and customer support.
• Participated in conferences, group meetings, trade shows and exhibitions to deliver presentations on customer sites - Demonstrated new products/services at various sites used by company’s clients.