Ahmad Theeb

Commercial Strategy Leadership: Directed unified sales, marketing, and business development frameworks to increase regional market penetration and elevate competitive positioning, resulting in accelerated revenue growth and higher conversion rates.

Revenue Expansion & Key Partnerships: Developed scalable commercial roadmaps and secured strategic partnerships to diversify revenue streams and increase annual contract value, contributing to measurable YoY profitability.

Performance Optimization: Established data-driven KPIs and cross-functional workflows to enhance operational efficiency and improve forecasting accuracy, boosting department-wide productivity and decision-making impact.

Growth Strategy Execution: Built and executed long-term commercial and marketing strategies to strengthen market positioning, increasing annual revenue by 45% through improved client acquisition and pricing models.

Operational & Team Leadership: Managed 30+ cross-functional employees and streamlined workflows using digital PM tools, reducing turnaround time by 25% and ensuring high-quality project delivery.

Campaign & Budget Management: Launched integrated marketing initiatives and optimized budgets over $1M, maximizing ROI and sustaining strong client retention through performance-driven execution.

Integrated Campaign Leadership: Directed 250+ regional campaigns to ensure strategic alignment and creative excellence, driving higher brand engagement and client satisfaction.

Key Account Growth: Managed major accounts to strengthen long-term relationships, increasing revenue retention and upselling opportunities across sectors.

Team Collaboration & Efficiency: Supervised 20+ creatives and optimized internal processes, reducing delivery timelines by 40% while improving output quality.

Media Strategy Deployment: Planned and executed cross-platform media campaigns to amplify educational initiatives, enhancing national reach and public awareness.

Creative Direction & Messaging: Led the development of government communication assets to ensure clarity, consistency, and engagement, improving message resonance.

Vendor Management & Optimization: Oversaw media buying and vendor negotiations to secure cost-efficient placements while improving campaign ROI.

Creative Concept Leadership: Developed visual concepts and integrated campaigns to elevate brand presence for government and corporate clients across MENA.

Multi-Channel Execution: Managed creative production across print, digital, and OOH channels to deliver impactful communication, strengthening client outcomes.

Cross-Team Collaboration: Coordinated with account teams and vendors to translate client objectives into compelling visuals, improving engagement rates.

Concept Development: Designed advertising concepts to align with brand and campaign goals, increasing creative effectiveness across markets.

Project & Team Oversight: Supervised designers and external partners to ensure timely, high-standard creative delivery.

Client Engagement: Presented creative solutions to senior clients to refine campaign direction, improving approval cycles and outcomes.

Creative Direction: Produced advertising concepts for regional/global brands to support campaign objectives across digital and print media.

Production Management: Oversaw shoots and post-production to maintain brand alignment and quality control.

Pitching & Client Support: Supported pitch meetings with visual presentations to strengthen client relationships and win new business.

Creative Support: Assisted in developing campaign concepts to support senior creative direction.

Design Execution: Produced on-brand visuals under tight deadlines to ensure timely delivery.

Collaboration: Worked with content and account teams to maintain consistency and quality across deliverables.

Visual Asset Development: Created print and digital materials to support multi-channel campaigns using Adobe Suite.

Production Coordination: Collaborated with vendors and internal teams to finalize deliverables under strict timelines.

Brand Consistency: Applied brand guidelines across all assets to maintain visual identity integrity.