ahmad salama

**Market study for each country in the region of East Africa targeted in the project.
Customer taste.
Competition.
Logistics.
Pricing.

• Responsible for the sales performance in Nigeria and Tanzania Branches.
• Responsible for the brand expansion in the region.
• Responsible for the hiring of the sales representatives in the new branches.

responsibility for a business stores, Oversee daily operations of the retail business unit
•Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs)
•Responsible for 18000 SQM total of commercial space.
•Ensure the creation and implementation of a strategy designed to grow the business.
•Coordinate the development of key performance goals for functions and direct reports.
•Provide direct management of key functional managers and executives in the business unit.
•Success to drive and deliver sales performance by managing sales objectives and operational
•Costs, in line with the agreed business plan. Besides, maximize use of space.
•Exceed monthly sales targets
•Actively seeking new business and clients to add to my list
•Ability to up-sell to your clients
•Formulate and execute company’s strategic plan;
•Establish and lead execution of operation strategy;
•Set and achieve key performance targets for: sales, delivery, cost, expenses and other measurements of operational performance.
•Identify, create, and develop new market opportunities, taking the lead on constructing a robust and successful business proposal that secure new deals, contracts and long term relationships.
•Support and lead company products sales, growth and continuous cost & quality improvements in the business.
•Manage all sales related activities covering setting and strictly monitoring of sales targets and ensures accurate delivery of products in all sales channels.

•Monitors and assists to ensure successful store opening activities.
• Assists in the handling of all customer service issues for.

for the overall store performance while delivering required store standards across all brands
•Developed the skills background and problem solving abilities of all store employees to create a first class shopping experience for customers
•Ensured staff had understanding and compliance with plano-grams and visual merchandising programs
•Reported product ranges and customer needs to headquarter and senior management
•Identified fast moving goods to ensure presence and sell-through
•Tracked competitors price levels to take appropriate decisions on product pricing
•Developed customer loyalty and visibility of staff within catchment areas
•Ensured attendance in all departments (Commercial and Services)
•Managed all operational expenses with cost saving in mind
•Opened 2 stores in the eastern province, 4 stores in Riyadh, approximately 2 being opened per month
•Responsible for the overall performance of signature SWIDI store in Riyadh
•Assigned to replace the regional manager to oversee all six Riyadh stores
•Managed Mega Sales days (2-week sales promotions) to drive revenue and streamline store operations (stock fulfillment, customer service, staff schedules

company’s SOP’s regarding display, pricing, products, availability, staff attendance, hygiene and customer service
•Trained all new staff regarding company’s SOP’s
•Prepared store for new events such as flyers, promotions, discount vouchers ensuring display and availability of promotional items
•Prepared weekly staffing schedules
•Maintained KPI’s for company’s sales, conversion rates, basket size and mystery shopper reporting

for front line (cashiers, customer service agents, cash officers) for store
•Participated in the setup of the operations for the store
•Maintained daily KPI’s for sales and revenue results including daily, weekly and monthly sales reporting