Head of Marketing
INSUTECH International Co. for Insulation
Total des années d'expérience :24 years, 11 Mois
• Developing and implementing strategic marketing plans for the entire organization, including external and internal marketing. • Create integrated communications agenda to promote the company's products and services. • Create internal and external communication structures. policies and train all concerned staff in the organization. • Organizing company conferences, trade shows, and major events. • Develop a PR strategy, build strategic relationships and partner with key industry players. • Develop a social media strategy using the latest techniques and trends. • Development of short- and long-term marketing plans to achieve strategic objectives. • Prepare content and presentations for all external events and exhibitions. • Evaluating competitors and providing market intelligence. • Managing online activities, SEO and website performance to create new business leads. • Research and summarize information on clients, companies, business sector and latest market updates. • Create a customer management plan, set internal workflow solutions and develop strategic communications plans to ensure customer satisfaction.
• Assessing new business opportunities, potential impact and formulate strategies recommendations in response to change in the organizational behaviours. • Contribute to overall brand development and brand performance tracking.
• Develop and implement marketing plans and projects for new and existing services.
• Identify, develop, and execute new business opportunities.
• Manage the collation of data on market information, researches, evaluation studies, and prepare competitive strategies to achieve brand positioning.
• Create and implement events, sponsorship programs, schedule a launching calendar, Involved in pricing strategies and policies.
• Managed E-marketing activities, SMS promotional campaigns.
• Coordinate with media and publications to provide strong media coverage.
• Doing all needful contact with the official departments to achieve fast registration & launching of services.
• Promote park attractions & services, explore potential market opportunities and develop business relationship.
• Create and implement event plans, provide recommendation to the top management to increase the general sales lead.
• Develop Sales presentations to introduce company services and activities.
• Doing all the needful contact with the officials department to achieve the fast launching of the services & promotions
Master in Marketing