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ahmed barakat, Manager of Marketing, Accounting and Business Development

ahmed barakat

Manager of Marketing, Accounting and Business Development ·Barakat Commercial Center

Saudi Arabia

Bachelor's degree, Business Administration (Marketing)

Work experience

Total years of experience: 16 years, 5 months

Manager of Marketing, Accounting and Business Development

January 2011 - Present

Barakat Commercial Center

Medina, Saudi Arabia

January 2011 - Present

Highlights:
• Successfully rented most of the Barakat Center’s commercial shops (from 20% to 90%).
• Significant contribution in developing the center with new marketing ideas and strategies.
• Accomplished and maintained a database of more than 400 commercial shops.
• Consistently maintained high customer satisfaction by maintaining excellent relations with them and resolving their queries/complaints on time.

Responsibilities:

Marketing Management
• Formulate and execute effective marketing and business development plans in line with the overall business strategy and direct the team towards achieving business objectives.
• Lead marketing efforts for leasing, develop leasing plans for new clients, negotiate contracts with prospective tenants and add to company revenue.
• Conduct market research and competitive analyses to stay on top of market trends and competitive offerings, accordingly develop promotional plans to enhance the revenue of the center.

Business Development
• Ensure proper tenant mix and zoning in the center in line with business strategy and market demand and focus on achieving desired footfall in the market.
• Oversee and manage leasing contracts, monitor the collection from tenants, and ensure appropriate implementation of contractual terms.
• Build and cultivate relationships with all existing tenants and clients to ensure continued and future business.

Finance & Accounting
• Supervise all accounting and financial affairs of the center including invoicing, refunds, purchasing, payment vouchers, payrolls, collection of account receivables, financial reporting, etc.
• Monitor and analyze accounting data, oversee the maintenance of accounting records, verify accounting heads assigned to transactions and ensure appropriate preparation of GL, trial balance and financial records.
• Audit the Center's accounts, assist in the external audit, and provide all necessary data for successful audit completion.

Team/People Management
• Develop and implement approved policies, procedures and systems across all functions in the center to ensure smooth coordination among internal departments to deliver positive customer and tenant experiences.
• Address/resolve complaints of tenants/clients and respond to their requests within the legal and contractual obligations.

Company industry:
Other Business Support Services
Job role:
Management

Founder / Owner / General Manager

January 2016 - January 2019

Crème De La Creme

Jeddah, Saudi Arabia

January 2016 - January 2019

Highlights:
• Successfully opened and managed two branches of a well-known establishment for a unique French pastry.
• Consistently maintained a high-level quality standard in the company.
• Cooperated with governmental campaigns through Creme de la creme.

Responsibilities:
• Oversaw daily business operations of the shop, monitored the workflow, and led the team to achieve business objectives.
• Identified market opportunities, developed business plans, and managed marketing activities to build brand awareness.
• Developed and implemented strategic business plans to promote the attainment of business goals; ensured that the company has adequate and suitable resources to complete all operations.
• Created and implemented winning sales and marketing strategies for company products, conducted research, and utilized current strategies to increase the company revenue and position the brand in the marketplace.
• Prepared a comprehensive company budget in coordination with Finance Head and performed periodic budget analyses to ensure compliance with the set budget.
• Built and maintained healthy business relations with customers/key accounts to ensure sales growth; conducted surveys for the customers’ opinions on the shop products offered and prices.
• Followed up personnel affairs in terms of employment contracts, followed up administrative files in terms of entitlements and leave, renewal of their identity and the issuance of visas.
• Reviewed the invoices received for the shop; ensured that the vendors and suppliers of the company are properly compensated and continue to meet the needs of the company.
• Liaised with govt. authorities for issuing different licenses of the shop.

Company industry:
Other Business Support Services
Job role:
Management

Founder / Director General

January 2010 - January 2011

Health Taste Foundation

Jeddah, Saudi Arabia

January 2010 - January 2011

• Established and managed overall business operations of the shop including developing strategic plans, controlling finance, building an effective management team, and maintaining a dialogue between the senior management team.
• Delegated responsibilities to team members including executives, supervised their work and provided guidance and motivation to drive maximum performance.
• Researched and analyzed industry, market, and competitors to make informed strategy decisions.
• Created initiatives to take advantage of market opportunities, reduced operational threats, prevented business risks and maximized core strengths.
• Ensured that company policies and legal guidelines are communicated all the way from the top down in the company and are followed at all times.
• Hired, trained and guided new team members on company processes and operations, monitored their performance, and motivated them to achieve pre-defined business objectives.
• Issued licenses of the shop from government authorities.

Company industry:
Other Business Support Services
Job role:
Management

Education

Faculty of Economics & Administration, King Abdul Aziz University

January 2010

January 2010

Bachelor's degree, Business Administration (Marketing)

Saudi Arabia

Skills

Market Research
Expert
Market Research
Expert
Market Development
Expert
Market Development
Expert
Business Development
Expert
Business Development
Expert
Sales and Marketing
Expert
Sales and Marketing
Expert
Operations Management
Expert
Operations Management
Expert
Market Research & Analysis
Expert
Market Research & Analysis
Expert
Supplier/Vendor Management
Expert
Supplier/Vendor Management
Expert
Liaison and Coordination
Expert
Liaison and Coordination
Expert
Team Building & Leadership
Expert
Team Building & Leadership
Expert
Brand Management
Expert
Brand Management
Expert
Contract Management
Expert
Contract Management
Expert
Budgeting / Cost Control
Expert
Budgeting / Cost Control
Expert
Finance & Accounting
Expert
Finance & Accounting
Expert
Customer Service / Relations
Expert
Customer Service / Relations
Expert
Organizing
Expert
Organizing
Expert
Ethics
Expert
Ethics
Expert
Marketing
Expert
Marketing
Expert
Conference Organizing
Expert
Conference Organizing
Expert
Organization
Expert
Organization
Expert

Social profiles

Languages

English

Expert

Arabic

Expert

Training and Certifications

Training
English Language
Cambridge Language and Activity Course
Jan 2001
English Language
Cambridge Language and Activity Course
Jan 2002
Advance Level English Language Course
Downe House
Jan 2004
Summer training in Human Resources
Red Sea Insurance Company
Jan 2005
‎Summer training in Claim
Red Sea Insurance Company
Jan 2006
Summer training in Underwriting
Red Sea Insurance Company
Jan 2006
Developmental course in Excel program (basic level)
Alemdad Institute
Jan 2008
Training on Human Resources
Al Sorayai Group
Jan 2009
Training on Self Development
Izdehar Training Center
Jan 2010
Training on the Art of Reading Personalities
Al-Asr Training Center
Jan 2011
Elementary Level English Language Course
British Council
Jan 2011
Training on Tools of Readinr Budgets & Financial Statements
HRP
Jan 2012
Attended workshop on IFRS 4 Phase II Solvency II
Arab Reinsurance Company
Jan 2012

Hobbies and interests

المشى ‏والرياضة ‏