Ahmed Sharafaddin, Business Development Manager

Ahmed Sharafaddin

Business Development Manager

SAED International

Location
Saudi Arabia - Riyadh - Al Ma'athar
Education
Diploma, Business Administration
Experience
14 years, 3 Months

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Work Experience

Total years of experience :14 years, 3 Months

Business Development Manager at SAED International
  • Saudi Arabia - Riyadh
  • My current job since August 2018

Key Deliverables:
• Strategic Planning: Conceptualize and implement a strategic sales plan to achieve sales targets and expand the customer base for the business offerings.
• Sales Lifecycle: Drive the complete sales process, including prospecting, qualification, solution presentation, contract negotiation, and closing deals.
• Business Development: Develop leads and opportunities, teaming strategies and negotiations, proposal planning, and contracts for business growth.
• Client Acquisition: Discover, prospect, and potential onboard clients, penetrate the market segments for products, and build strong relationships with key decision-makers.
• Market Research: Perform market research to understand customer needs, preferences, and industry trends to tailor product offerings and sales strategies.
• New Market Development: Identify and penetrate the new markets and industries having product potential, devise market-entry tactics, and build a presence within the market to grow business. Set up the workers in the markets to expand their presence.
• P&L Responsibility: Pinpoint untapped business opportunities for revenue & profitability.
• Reporting: Directly report to Sales Director & CEO.
• Networking: Actively participate the exhibitions and conferences, meeting existing and potential clients and building positive relationships, identifying market opportunities through meetings, networking, and other channels
• Training & Development: Upskill teams in sales and business development by providing training on techniques, processes, and tactics.
• Team Leadership: Encourage the team members towards productivity and inculcate a spirit that fosters business excellence.

Key Achievements:
• Attained 96% of the annual target in 2019 and 141% of the team's annual target in 2020.

Sales Manager at Saudi Unicom
  • Saudi Arabia - Jeddah
  • April 2013 to June 2015

Key Deliverables:
• Provided full visibility into the sales pipeline at every stage of development
• Planned, formulated, and implemented a strategic sales plan that expanded the customer base and extended global reach.
• Built, and expanded networks toward sourcing for new clients
• Identified new markets to widen the market base for enhanced revenue and profit.
• Set up and administered a direct sales department in the company. Responded to modification requests imported to fit customers’ needs and administered the logistic of stocks.
• Reduced the stocks with the minimum cost possible by identifying solutions for non-moving stocks and creating plans. Created and implemented selling techniques, product knowledge, and CRM training courses for the sales force.
• Generated official sales of CCTV, networking devices, and vehicle tracking systems.
• Provided strategic directions to all business activities of the sales and marketing division - a total sales team of 15 people and 8 technicians across the western region (Jeddah, Makkah & Taif).
• Played a stellar role in launching new products, ideas, and promotions to the market and building sales and channels of distribution.
• Compared prices and quality of similar competitor’s products and market shares by carrying out the market and competitor analysis. Interfaced with the customers to discuss the programs and services provided and adjust for better.
• Maintained strong controls over the client receivables within the company’s policies and minimized dues and bad debts to the lowest degree possible by handling the client facilities.

Sales Engineer at Mirnah Technology Systems Co
  • Saudi Arabia - Jeddah
  • February 2008 to November 2013

Key Deliverables:
• Led the global enterprise sales strategy to build and grow the organization's presence and achieve business targets.
• Pioneered efforts in creating and operationalizing the sales strategy from inception to execution, including presentation, discovery, articulating the sales value proposition, and proposal development to convert opportunities.
• Drove the sales & marketing of handheld computers, mobile printers, barcode scanners, networking & software in the western region for growing business sales and market visibility.
• Acted as the HHT Trainer of sales automation solutions & warehouse applications.
• Planned, created, and implemented the sales & marketing strategy.
• Held responsible for looking after the project implementation and product deliveries, sales, and technician staff. Developed and managed the pricing and costing structure.
• Looked after the payments and order processing.
• Devised and delivered technical presentations and requirement workshops.
• Formed and maintained relationships with customers.
• Identified, qualified, and secured key accounts.
• Actively responded to customer issues and achieved satisfaction.
• Customer relations and account management and solving.

Sales Engineer at Waysa Technologies Co
  • Saudi Arabia - Riyadh
  • January 2007 to January 2008

Education

Diploma, Business Administration
  • at Alison
  • June 2023

Specialties & Skills

Commercial Sales
Project Management
MS Project
Business Operations Management
MANAGEMENT
PROPOSAL DEVELOPMENT
ACCOUNT MANAGEMENT
PRESENTATIONS
AUTOMATION
PROJECT IMPLEMENTATION
VALUE PROPOSITION
CUSTOMER RELATIONSHIP MANAGEMENT
SOURCING

Social Profiles

Personal Website
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Languages

English
Expert
Arabic
Expert

Hobbies

  • Reading